Zoho Campaigns is an all-in-one email marketing platform designed for small to medium businesses. Among its key features, email automation, landing pages, social media integration, and an intuitive drag-and-drop editor are cited as top tools that customers love. However, one of its best features is its ability to segment your contacts based on their behavior and interests, allowing for more personalized and effective campaigns. Overall, Zoho Campaigns is a powerful and user-friendly solution for businesses looking to grow their email marketing efforts.
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Deployment | Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone |
Training | Documentation |
Languages | English |
It's simple and easy to use. We set it up and had it tested and running in a very short time. The email communication is excellent. No sending or formatting issues. Really a simple, great product at a great price.
The email creation requires a lot of work and there are formatting and other issues that you have to double check and correct. You also have to redo the TXT email each time.
We want to send emails to our current customers and past potential clients to stay in touch with them regarding training and updates. Zoho Campaigns allows us to do that.
What I love the most about this software is its online service. If you have any questions, you can ask them anytime. The key is to have a real person connect and solve the problems in a timely manner. At the beginning, I didn't know how to operate and often asked their customer service personnel. Even if there were small questions, they would reply. At the same time, they also used ZOHO meetings and screen sharing to quickly solve problems, zoho campaigns is a great software.
Overall, I am quite satisfied. If I am not satisfied, it would be great if the price could be more discounted.
Zoho Campaigns has solved the issue of my email notification schedule, and all emails are sent at once, without the need to be sent multiple times.
the integration from de other Zoho apps.
prices are expensive compared to other solutions
The integration you handle with CRM, Desk is what I like
I like that it is simple and love, love the fact that it reviews the campaign before sending to make sure all is correct on it, ie links, etc etc.
Nothing! This is my favorite marketing and email site I've used.
Helps me connect to my customers and ensure that the emails are delivered efficiently. I love the analytics that are live right after sending. Easy to understand.
clean user interface adn easy to use every day
wish it could have seamless integration.
it is streamlining our marketing efforts
Best email marketing tool with 240+ free templates, drag-and-drop builder, and automation capabilities. My favourite feature of Zoho Campaigns is A/B testing and auto-responders
Due to the huge volume of data, sometimes the loading team would be slow and might disappoint you. They are strict about subscribers' data management and sometimes they validate the data before letting you send emails.
Zoho Campaigns let me manage my contacts, and segment them based on different characteristics like geography, demography, business size, revenue etc., and send a specific type of campaign to each segment based on their interests and helped me to achieve my marketing goals.
Zoho Campaign provides efficient lead management, scalable workflows, and integrated connectivity, all accessible at an affordable price. Furthermore, its cloud-based nature seamlessly integrates with other Zoho apps.
However, users may experience a slight learning curve when navigating its advanced features. Additionally, they might encounter limitations in integrating the software with third-party services and find the interface to be complex. Furthermore, proficient technical provisioning skills are required to fully optimize performance.
Zoho Campaigns efficiently manages email marketing and campaign operations. It simplifies the process of creating and sending targeted campaigns, while also providing comprehensive analytics to measure performance. This solution is highly beneficial to businesses as it saves time, enhances personalized communication, strengthens customer relationships, and optimizes marketing strategies using data-driven insights.
Segmentation and automation on the marketing campaigns outcast other tools. I have used zoho campaign for an year to train my marketing team, it had all flexibility and customization option to match our strategy and ops.
May be the UI need more optimization. It would make the tool better for everyone who is less trained on the platform. Integration between bigin and crm was confusing
It solved my automation needs. I can configure workflows easily which needs manual intervention earlier. I never worried on the recurring mail flows it took care of them.
It has a range of applications which cover sales, marketing and other busines applications.
Some of the automation is hard to configure.
It has helping automate and manage contact information.
Zoho Campaigns makes email marketing easy. I have used a lot of different email marketing services and Zoho is one of the better ones if not the best. They all off shortcomings, but for the price, you can't go wrong with this one.
I wish that the forms could be two columns and have the design more customized to our brand. I don't even use their forms because they are too ugly for our website.
Zoho Campaigns helps us stay in contact with our current customers and prospects. It helps drive new and repeat sales. It is also easy to sync with Zoho CRM so that our contacts always stay up to date.
Easy user interface to use helps us a lot
Some time the system doesn't load in a one go and must be removed
Sending the bulk emailers for lead gen campaigns
-Readymade templates are available which you can include in the workflow to save time. -Easy way to manage the database of all leads at one place. -Estores can be connected & linked easily. -Also provides support to add Google Analytics with your campaigns (which is amazing since Zoho already have their own Analytics platform).
-Campaign approvals take time (~30 minutes). -Some servers drain it out as spam. -Workflow page has tonnes of functionality jammed in, not a clean cut UI as other Zoho products.
With Zoho Campaigns we can sync our contacts into a single database. It helps us reach our subscribers with correct messages at the correct time. The pre-designed templates help us save plenty of time & efforts.
The best thing about Zoho One is its very user-friendly, and the new modern tools make it too easy to use. There are tons of new features which make it different from other ERP's. Also, helps to deliver the best customer experience.
There's genuinely nothing to dislike. Too easy to use. Easy to log in and very easy on the pocket. Helps to deliver the best customer experience. Few functions are limited but you can customize and design it according to your need.
Helps to deliver the best customer experience. Super excellent CRM, email campaign management, and website builder. Also helps with invoicing. You also don't need to work on your customer mailing list.
Comprehensive Suite: Zoho One offers an impressive array of over 40 integrated applications, covering everything from CRM, project management, finance, human resources, marketing, and more. The suite truly provides a one-stop solution for all my business needs, eliminating the hassle of managing multiple disjointed software platforms.
Although Zoho One provides a range of customization options, I found the level of customization to be relatively restricted compared to other software solutions. While it caters to a wide range of industries and business sizes, there might be specific instances where businesses require highly specialized customization or integration capabilities that Zoho One's existing features may not fully support.
Our email campaigns are simplified. We have easily created the Landing pages with Zoho and the survey/feedback forms with email campaigns.
The design is easy to use; create templates, add content, segment campaigns, and create social campaigns; it is complete and without complications. They have now made many improvements to make building more elegant templates easier.
There are some additional aspects to improve. For example, clip art in videos might look a little better. Regarding the interface and shipping schedule, everything is excellent.
Many clients like the idea of having internal and external newsletters; with this application, this is possible to organize contacts by lists. Following the guides can achieve what you need and deliver the message to the relevant customers.