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Unbounce
4.4
(359)
by Unbounce Marketing Solutions Inc.
1 deal available  | Redeemed by 227 software buyers
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Unbounce Reviews & Product Details

Unbounce Overview
What is Unbounce?

Unbounce is a flexible and powerful landing page builder for all screen sizes. It offers two solution categories. While it offers code-free drag-and-drop functionality for solopreneurs and lean teams with limited development resources, it also allows for custom JavaScript and CSS programming for more experienced users. Unbounce offers two major product categories – Classic Unbounce and Conversion Intelligence Platform. Classic Unbounce allows marketers to design pages in minutes with its 300+ built-in templates and integration with theme stores, plus an array of marketing-focused capabilities such as offer targeting, A/B testing, and content gating just to name a few. The newer Conversion Intelligence Platform leverages AI and machine learning that empowers businesses to create high-converting marketing campaigns. It offers industry-specific, goal-based, and data-driven page templates, content delivery based on traffic sources and visitor attributes, and AI-assisted copywriting capability.

Company Unbounce Marketing Solutions Inc.
Year founded 2009
Company size 51-200 employees
Headquarters Vancouver, British Columbia, Canada
Social Media
Unbounce Categories on Findstack
Unbounce Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Unbounce Pros and Cons
Pros
  • Extensive guides and resources
  • Excellent natural copy generation, with minimal editing required. 
  • Multiple template options for product descriptions, ad copy, landing pages, Facebook ads, and more
  • Chrome extension to automatically create content on social channels. 
  • Excellent A/B testing functionality
Cons
  • Not ideal for creating long-form copy, due to limited output options.
  • No options to help you organize your content.
  • It needs better analytics tracking
  • Price is uninviting unless you’re making money
  • Responsiveness and mobile optimization could be improved
Unbounce Pricing
Exclusive savings on Unbounce through Findstack Deals
Up to 35% off on all plans
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Unbounce Awards
Findstack 2024 General Badge
Unbounce Features
Templates
Drag and Drop
SEO
A/B Testing
Mobile Optimized
Web Analytics
Content Library
Domain Integration
Advanced Customization
Mobile Responsive
Email Marketing Integrations
No-Code Customization
Pre-Designed Templates
Pop-Up Types
CRM/Email Integrations
Unbounce Media
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Unbounce Screenshots
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: May 20, 2024
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359 Unbounce Reviews
4.4 out of 5
Small Business (50 or fewer emp.)
Jul 18, 2017
 Source
Overall Rating:
5.0
MS
Matthew S.
Evp Sales And Marketing
Share
"A Great Way to Test Pages!"
What do you like best about Unbounce?

The content manager makes it easy to quickly create and edit pages. No special development skills necessary.

What do you dislike about Unbounce?

The design works well for desktop and smartphone but is not easily configured for tablet.

What problems is Unbounce solving and how is that benefiting you?

We are able to create page variants and test in an extremely rapid fashion. Overall our cost for acquiring customers has fallen dramatically with very short lead times to new learnings. A highly effective tool for digital marketers.

Small Business (50 or fewer emp.)
Jul 17, 2017
 Source
Overall Rating:
5.0
RR
Ryan R.
Founder
Share
"Easiest landing page platform. PERIOD"
What do you like best about Unbounce?

Unbounce chat support - is AMAZING. But seriously, the few times you actually need to talk to them - Unbounce out of the box just works. So many other landing page tools are over loaded with things. Unbounce is intuitive and easy to use. But when you need help - many have they got it figured out!

What do you dislike about Unbounce?

Some of the integrations get a little wonky- but they seem to be making really fast work of making them more streamlined.

What problems is Unbounce solving and how is that benefiting you?

rapid landing page prototyping and launching for dozens of clients makes client conception and managing a breeze.

Mid Market (51-1000 emp.)
Jul 17, 2017
 Source
Overall Rating:
5.0
★ Zach M. avatar
★ Zach M.
Director Of Digital Marketing, North America
Share
"Easy To Use for Technical and Marketing Folks Alike"
What do you like best about Unbounce?

The ability to easily move blocks/content around as well as design for mobile completely separately than desktop. The time and cost to market is shortened with less of a need to rely on devs for things.

What do you dislike about Unbounce?

The media manager needs an overhaul. The ability to view content by project would be incredibly useful.

What problems is Unbounce solving and how is that benefiting you?

Less reliant on Dev team to create landing pages, gives the power to our marketing team to create multiple versions with subtle changes to continually test.

Small Business (50 or fewer emp.)
Jul 17, 2017
 Source
Overall Rating:
5.0
DA
Dave A.
President
Share
"Easy to Use"
What do you like best about Unbounce?

Unbounce is easy to use and has become a big part of our marketing strategy.

What do you dislike about Unbounce?

It's not always easy to contact support.

What problems is Unbounce solving and how is that benefiting you?

Unbounce makes it easy to create beautiful landing pages that target specific groups of prospective clients.

Small Business (50 or fewer emp.)
Jul 17, 2017
 Source
Overall Rating:
5.0
JB
Johnathan B.
Managing Director, Operations
Share
"Unbounce is great at connecting all the dots"
What do you like best about Unbounce?

New Task Manager. I like having control over all my tasks and all my APIs in a clean and direct control panel.

What do you dislike about Unbounce?

Really nothing. I would love to get the ability to do multiple funnel pages as 1 page instead of a Landing and Thank you being separate.

What problems is Unbounce solving and how is that benefiting you?

We use unbounce to test multiple variants and run all of our webinars. The ease of use and the readily available integrations make for a very useful service.

Small Business (50 or fewer emp.)
Feb 09, 2017
 Source
Overall Rating:
5.0
AC
Alex C.
Director & Co Founder
Share
"The best landing page software for advanced users"
What do you like best about Unbounce?

The customization options and that from one point you can set up pretty much everything easily, along with the confirmation page or pop up window.

What do you dislike about Unbounce?

The mobile view could be more seamless, it usually needs some extra tweaking to get it right and when you have "shift" pressed in the mobile view it doesn't affect the desktop one. That tip is hot it should be more prevalent. However, the support team is always very helpful, fast and responsive.

What problems is Unbounce solving and how is that benefiting you?

I go to Unbounce for all my and my clients' needs about landing page creation (primarily for lead generation activities). I manage to easily do any customizations that are needed without being a designer, but there was a learning curve at first to learn the product. Any landing page that I have seen and want to replicate, it's easy to start with a template and then tailor it to my needs. Good conversion rates are relatively easily achievable.

Small Business (50 or fewer emp.)
Jan 23, 2017
 Source
Overall Rating:
5.0
HA
Hope A.
Director Of Marketing And Business Development
Share
"Easiest way to create high converting landing pages for marketing campaigns"
What do you like best about Unbounce?

I like that you can connect with your wordpress domain to create something custom that also makes sense (promo.yoursite.com or try.yoursite.com... whatever) They also have good high converting templates that are easy to customize. It also helps you create your mobile landing pages and the assistant organizes everything for you so it looks right.

What do you dislike about Unbounce?

Sometimes the conversion rate doesn't exactly reflect the number of leads, but you can look at the leads section and get your correct numbers.

What problems is Unbounce solving and how is that benefiting you?

Creating landing pages for campaigns in a super easy way that isn't going to slow down your site speed by having more pages, plus super easy for analytics

Small Business (50 or fewer emp.)
Dec 21, 2016
 Source
Overall Rating:
5.0
BR
Benjamin R.
Online Marketing Consultant Google, Msn/Bing, Facebook Ads, & More
Share
"Unbounce = Fantastic A/B Testing & Customer Support"
What do you like best about Unbounce?

My favorite features of Unbounce include the ability to make beautiful & high converting landing pages, that can be assigned to unique marketing campaigns, A/B tested, and integrated with Analytics and CRM tools for performance analysis and data collection.

What do you dislike about Unbounce?

It can be a little cumbersome to manage landing pages at scale in Unbounce, just because there is so much to look through. But if you have good naming conventions and group your pages (essentially label them), it's not bad.

What problems is Unbounce solving and how is that benefiting you?

The business problems solved with Unbounce include: improving conversion rates and creating customized landing pages for specific types of online marketing campaigns.

Mid Market (51-1000 emp.)
Oct 20, 2016
 Source
Overall Rating:
5.0
Chris W. avatar
Chris W.
Director Of Marketing
Share
"Unbounce has been the biggest factor in our Landing Page success with PPC"
What do you like best about Unbounce?

What stands out to me the most beyond they easy to use page designer and great list of templates to start from is this customer service. I have used their online chat a few times and I always have a response very quickly and they always have an answer for me and are fun to talk to as well.

What do you dislike about Unbounce?

I think it would be great to expand the customization of a page with HTML more then is already there, I would also like to be able to zoom out of the page builder view so you can see the page as a whole while you are building it.

What problems is Unbounce solving and how is that benefiting you?

The problems that we solved was having a platform that my team could all use and use well to create great looking pages without the knowledge of the coding. The benefits is that our PPC campaigns have had great success and good analytics for us to track since we started with Unbounce.

Small Business (50 or fewer emp.)
Oct 07, 2016
 Source
Overall Rating:
5.0
CB
Caroline B.
Marketing Manager
Share
"The best tool to build external landing pages"
What do you like best about Unbounce?

Unbounce is really user-friendly and easy to use: you can create a great landing page in 10 min with no coding!

What do you dislike about Unbounce?

I don't really like that I can't organize my Landing Page in folders / campaigns etc. In order to easily access them in my account.

What problems is Unbounce solving and how is that benefiting you?

We have a basic website that is not really optimized for conversions (start a trial is our main conversion point). With Unbounce I've been able to launch really targeted paid campaign and test new call to action.

Mid Market (51-1000 emp.)
Apr 26, 2016
 Source
Overall Rating:
5.0
PM
Prashant M.
Chief Marketing Officer
Share
"Marketers best friend landing page creator"
What do you like best about Unbounce?

- Easy integration with Salesforce including a whole bunch of hidden fields which help me translate Adwords to Salesforce - Easy UI to create a great looking landing page with fantastic ability to create a mobile responsive page as well - Ability to A/B test various messages, formats - it's a continuous learning process.

What do you dislike about Unbounce?

- Insufficient font sets - would love for Unbounce to start supporting more fonts - Analytics is a bit weak, especially would be great if we could see the mobille vs desktop split of traffoic and conversions. Not a show stopper because we can see this on Adwords.

What problems is Unbounce solving and how is that benefiting you?

The key issue I was trying to sort out was that directing traffic for paid digital to home page was not converting well at all. User could get lost and click away from the core call to action button. - Using landing pages from Unbounce for paid search and display has increased my conversions by 500% on an average.

Small Business (50 or fewer emp.)
Feb 06, 2016
 Source
Overall Rating:
5.0
Steven S. avatar
Steven S.
Chief Engagement Officer
Share
"Unbounce has changed the way we generate leads"
What do you like best about Unbounce?

So easy to set up and integrate with our Wordpress website. We were up and running the same day we purchased the license. Plays very nicely with Formstack, A/B testing is a breeze, and the templates give us great starting points for our pages.

What do you dislike about Unbounce?

External conversion tracking is a chore to setup, so we haven't done it. We're relying on stats from Formstack (in lieu of using Unbounce forms) so it's not really a big deal, but would be nice to have all those analytics in one place.

What problems is Unbounce solving and how is that benefiting you?

We replaced Wordpress landing pages and Wufoo forms with Unbounce landing pages and Formstack forms. Prior to, we couldn't A/B test or really make dynamic landing pages (our core website is on Wordpress). Now, our landing pages are converting visitors much more than before, and our monthly lead count has gone up.

Mid Market (51-1000 emp.)
Jan 05, 2016
 Source
Overall Rating:
5.0
JK
Jon K.
Content Marketing Specialist
Share
"Easy landing pages for fast iterative testing"
What do you like best about Unbounce?

Ease of use is second to none. Making it work with Pardot and Uberflip is straightforward. It's radically improved our ability to provide paid search leads with relevant and curated content/messaging.

What do you dislike about Unbounce?

There's not much to dislike. It's a pretty great tool. No complaints!

What problems is Unbounce solving and how is that benefiting you?

Building landing pages in Pardot was a chore, and resulted in pages that were functional, but ugly. Moving to Unbounce we've been able to build much better landing pages much faster, while still retaining our Pardot workflows. We now keep much better stats on the performance of pages and can run tests to see what works and what doesn't with each type of audience.

Small Business (50 or fewer emp.)
Aug 06, 2015
 Source
Overall Rating:
5.0
SS
Stephen S.
Partner
Share
"Great paid digital marketing tool"
What do you like best about Unbounce?

This tool allows the quick design and deployment of landing pages / lead generation pages for use with Facebook, Google Search, Twitter, or other paid digital ad channels. It turns the tools of design, A/B testing, and deployment over to the marketer -- mitigating or even eliminating the need for designers, developers, etc. to be involved. It allows marketers to test and learn fast.

What do you dislike about Unbounce?

There could be a better integration of desktop/mobile page views. Integration with 3rd party services could be better. Also, a payment/e-commerce module would be helpful.

What problems is Unbounce solving and how is that benefiting you?

This helps marketers quickly test new paid marketing ideas. You can then iterate further using the tool, or allocate more resources internally to build out a fully formed marketing experience.

Small Business (50 or fewer emp.)
Dec 05, 2014
 Source
Overall Rating:
5.0
MC
Mark C.
Co Founder
Share
"My Favourite Landing Page Design Tool"
What do you like best about Unbounce?

The interface is very easy to create your perfect landing page. The tool has got templates which is tested and proved to be working based on lot of studies. It is very easy to customize the templates and host it on your domain with not much technical knowledge. Very easy to setup and manage. The reporting interface shows you insights about your page performance. You can also import your own templates in, and also purchase templates from websites like Themeforest and use it.

What do you dislike about Unbounce?

There is no reason for me to dislike such a cool tool. Each bit of it is properly crafted by highly professional test specialists to work the best for any business.

What problems is Unbounce solving and how is that benefiting you?

I can create landing pages without much help from designers. It very hand and easy to test.

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