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BrightTALK
Discover and learn with the world’s brightest professionals
4.1
(77)
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BrightTALK Reviews & Product Details

BrightTALK Overview
What is BrightTALK?

BrightTALK is a webinar solution that runs on the cloud, perfectly scalable for organizations of all sizes. It simplifies channel setup, live video streaming, and lead management through its extensive array of features and tools that include content analysis, intent tracking, video creation, pipeline management, and content creation. It also offers reliable analytics to deliver comprehensive audience insight. The software comes with a studio module that supports video publishing and lets users measure conversions; as well as an AI-based targeting tool that can connect segmented audiences with trending topics.

Company TechTarget
Year founded 1999
Company size 501-1000 employees
Headquarters Newton, Massachusetts, United States
Social Media
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What are the pros and cons of BrightTALK?
BrightTALK Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Desktop Mac, Desktop Windows, Mobile Android, Mobile iPad, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
BrightTALK Features
Analytics and Reporting
Attendee Tracking
Automated Email Invitations
Automated Webinar Reminders
Breakout Rooms
Chat Functionality
Customizable Branding
Customizable Registration Forms
Engagement Analytics
Event Management
File Sharing
HD Video and Audio
Hand Raising
Host Controls
Integration with CRM
Landing Page Templates
Lead Generation Tools
Live Polling
Mobile Access
Multilingual Support
On-Demand Webinars
Post-Webinar Surveys
Q&A Management
Recording and Playback
Registration Management
Screen Sharing
Social Media Integration
Surveys and Feedback
Virtual Backgrounds
Whiteboard Tools
BrightTALK Media
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BrightTALK Screenshots
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: December 03, 2024
BrightTALK Logo
77 BrightTALK Reviews
4.1 out of 5
Mid Market (51-1000 emp.)
Nov 02, 2021
 Source
Overall Rating:
4.5
MS
Michael S.
Digital Marketing Producer
Share
"A great webinar platform with even better support"
What do you like best about BrightTALK?

I was introduced to BrightTALK just over a year ago, and as a leader of many webinar events, it's been an exceptional experience. The platform is really easy to use, with more features and tools added regularly. What really sets BrightTALK a part from the rest is their excellent service and support. I always know a professional will help me to get my job done more easily. That is an invaluable in today's day and times.

What do you dislike about BrightTALK?

I think the fact that users must be members to see content can be problematic. Sometimes I want content gated and sometimes I dont. What would be nice if there was a "preview" feature for non-users to get a glimpse of our content. That could possibly motivate them to sign up and see more.

What problems is BrightTALK solving and how is that benefiting you?

It's really important to rely on one platform/service that everyone in your company/team can feel comfortable using. BrighTALK has been that platform. When there are backend issues with leads or metrics, my colleagues can easily reachout to their team to figure out solutions to challenges. BrightTALK is also adding lots of new features that makes managing and hosting a webinar much friendlier and more fun for everyone participating. The service and support are definitely one of the marquee benefits of the service.

Small Business (50 or fewer emp.)
Nov 02, 2021
 Source
Overall Rating:
4.5
Eva T. avatar
Eva T.
Marketing Director
Share
"BrightTALK is a great platform to deliver a seamless webinar experience"
What do you like best about BrightTALK?

We use BrightTALK weekly to run webinars and live talks. It's the heart of our 'Always-on marketing machine'. For our needs, this is the best platform for delivering a seamless experience to our existing audiences and acquiring new ones. When using BrightTALK's Lead campaigns we can leverage the full potential of the platform in finding new subscribers to our channel and keep on delivering quality content.

What do you dislike about BrightTALK?

I'd like to have more cloning possibilities, ie Attachments. Now we need to re-type these every time when setting up a new Talk.

What problems is BrightTALK solving and how is that benefiting you?

Find new audiences and offer them content they like to see.

Small Business (50 or fewer emp.)
Apr 22, 2021
 Source
Overall Rating:
4.5
Peter W. avatar
Peter W.
Partner
Share
"Great platform, excellent quality audiences"
What do you like best about BrightTALK?

I've presented on the BrightTALK platform for many years. The audience reach is excellent and their summits provide a good focus for particular subjects. Their support service is also very helpful.

What do you dislike about BrightTALK?

There isn't much to dislike. Since they updated their platform, it has resolved some of the usability issues I had in the past.

What problems is BrightTALK solving and how is that benefiting you?

BrightTALK provides me with a personalised channel to promote my webinars. The analysis of attendees and feedback is also very valuable.

Enterprise (> 1000 emp.)
Feb 13, 2019
 Source
Overall Rating:
4.5
AP
Amit P.
Consultant
Share
"Awesome learning place"
What do you like best about BrightTALK?

Latest technology and trends webinars which are quite informative

What do you dislike about BrightTALK?

Every time you have register again. It should accept the entry by given email

What problems is BrightTALK solving and how is that benefiting you?

It gives me insight into the new trends which in turn helps me take informed decision

Enterprise (> 1000 emp.)
Oct 29, 2018
 Source
Overall Rating:
4.5
SS
Scott S.
Radiology Technologist
Share
"Has opened up so many opportunities for my employees for educational videos. "
What do you like best about BrightTALK?

The amount of educational videos and information is astounding and it has benefited my employees in so many ways. The pc management presentation was eye opening and I am looking forward to discovering more.

What do you dislike about BrightTALK?

As of now, nothing! There is so much information from the elite of the industry, how could I complain.

What problems is BrightTALK solving and how is that benefiting you?

Finding new and creative ways for my employees to learn new skills and ways for them to improve their day to day tasks.

Small Business (50 or fewer emp.)
Jul 12, 2018
 Source
Overall Rating:
4.5
CS
Christina S.
Founder
Share
"Useful platform for professional growth"
What do you like best about BrightTALK?

It has a lot of good content and videos available for all kind of positions and software needs in a company.

What do you dislike about BrightTALK?

The built of the website, it could look better and the attachments could be more readily available. The titles of the videos could also be more descriptive.

What problems is BrightTALK solving and how is that benefiting you?

Provides content for employees and better understanding of recent products and developments in the industry. Also helping students meet the experts in certain topics of their interest and in their own time.

Mid Market (51-1000 emp.)
Nov 02, 2021
 Source
Overall Rating:
4.0
KF
Kimberly F.
Digital Marketing Coordinator
Share
"BrightTALK is great!"
What do you like best about BrightTALK?

BrightTALK is incredibly easy to use. It is simple to set up new webinars, add on-demand content and add to campaigns. Super user-friendly and saves our team a ton of time.

What do you dislike about BrightTALK?

We used the BrightTALK/SFDC connecter when setting this tool up. That connector led to some challenges with reporting as BrightTALK comes with a ton of new fields and nuances.

What problems is BrightTALK solving and how is that benefiting you?

In the past, we didn't see a ton of interaction with our webinars. BrightTALK has allowed us to get our content in front of the people who care about our industry.

Small Business (50 or fewer emp.)
Nov 02, 2021
 Source
Overall Rating:
4.0
ZH
Zoe H.
Marketing Manager
Share
"Great platform - and customer success team!"
What do you like best about BrightTALK?

We have been using this for over a year now - love how easy it is to use (especially with the new UI). My customer success team (EMILY!) has been amazing. Always quick to respond and great tips for an even better ROI. Highly recommend giving this a go if your company is looking to start diving into the webinar world.

What do you dislike about BrightTALK?

No big dislikes, I think the integration with Salesforce needs to be updated, but it is fine as is.

What problems is BrightTALK solving and how is that benefiting you?

Getting our product in front of a new audience AND nurturing returning leads with new content.

Small Business (50 or fewer emp.)
Dec 12, 2019
 Source
Overall Rating:
4.0
Manoj J. avatar
Manoj J.
Software Engineer
Share
"Brighttalk best B2B marketing"
What do you like best about BrightTALK?

It helps me to reach out to my potential business clients with the best possible new ways. The interactive vides and meet ups helps me to connect with the potential leads in the best way possible

What do you dislike about BrightTALK?

Brighttalk should continue to add some more new strategies to connect with the clients

What problems is BrightTALK solving and how is that benefiting you?

I am able to connect to my potential leads Best interactive communication model

Enterprise (> 1000 emp.)
Aug 08, 2023
 Source
Overall Rating:
3.5
KG
Katie G.
Founder
Share
"Helpful Platform with Universal Capabilities"
What do you like best about BrightTALK?

BrightTALK has a very easy user interface and capabilities that are quickly understood. Their support pages are also very helpful and clear with their directions.

What do you dislike about BrightTALK?

The screen sharing rendering can be very blurry at times and we've often had compliants from attendees of being able to see a screen clearly. There doesn't seem to be a simple way to resolve.

What problems is BrightTALK solving and how is that benefiting you?

We have multiple channels and partners that we need to work with. Everytime I introduced BrightTALK to a new presenter they always comment how the system is easy to use and understand. The channel analytics are always worthwhile and easy to review.

Mid Market (51-1000 emp.)
Oct 31, 2020
 Source
Overall Rating:
3.5
FP
Fernando P.
Founder
Share
"allow me to create a channel where I can store and save all the information from my webinars"
What do you like best about BrightTALK?

Its interface turns out to be its main attraction and point in its favor, the fact that it can easily without any problems to create, view or save the webinars that we carry out in our company in a much easier and simpler way, the fact that it allows me to create a channel where I can store and save all the information of my webinars made for me constitutes a powerful tool, since it allows me to have greater control and order of the webinars made by me, the quality of the audio and video They are quite good, which is of great help when showing quality information to my followers, their customer service team is quite practical and receptive when attending one with any inconvenience that may arise.

What do you dislike about BrightTALK?

It has some small errors but these do not affect the performance or functionality of this application.

What problems is BrightTALK solving and how is that benefiting you?

It has been very useful for me to create a channel where I can make my webinars and that they are available at any time for my subscribers, basically it helped me create a kind of YouTube channel but let's say more exclusive, since they can only enter the people who have access to the content that I publish, in general terms, I have been quite pleased that the application seems phenomenal to me and the fact that I can have more control and easier access to the content that I publish seems extremely Useful.

Small Business (50 or fewer emp.)
Oct 11, 2020
 Source
Overall Rating:
3.0
WU
Wenderson U.
Founder
Share
"their customer service team is quite efficient when it comes to solving doubts"
What do you like best about BrightTALK?

Its ease of use is extremely useful, in fact thanks to this I have been able to improve the quality of my videos and subscribers to my channel all in a fairly simple, easy and fast way, the interface provides a quite pleasant experience, without any need by making greater efforts, it is capable of doing everything we want in a fairly agile and uncomplicated way, its customer service team is quite receptive and efficient when it comes to solving existing doubts or concerns. Personally, it has helped us to improve the quality of our webinars and to keep everything in a much more efficient order than we were always managing (which was practically non-existent), I really think it is a good tool that meets what promises.

What do you dislike about BrightTALK?

I consider that it needs to improve some things, such as its connection stability, its flexibility in terms of use and achieving greater integrations with other applications in order to get more out of this application.

What problems is BrightTALK solving and how is that benefiting you?

Above all to maintain a better order of my webinars, since this tool has allowed me to create the equivalent of a YouTube channel where I can upload all the material that I have available so that my clients and followers can access at any time to see the material that provokes them in a simple, easy and fast way.

Mid Market (51-1000 emp.)
Aug 14, 2018
 Source
Overall Rating:
3.0
NP
Nidhi P.
Founder
Share
"Good tool with lots of potential!"
What do you like best about BrightTALK?

The ability to answer questions during the webinar. I like the ease of being able to distribute our on demand video content.

What do you dislike about BrightTALK?

There's also some room for improvement with the Marketo integration - it is a bit more complex than configuring a WebEx account.

What problems is BrightTALK solving and how is that benefiting you?

We were trying to drive qualified leads to our webinar program, but that unfortunately didn't work out.

Mid Market (51-1000 emp.)
Jun 09, 2022
 Source
Overall Rating:
1.0
Michael Y. avatar
Michael Y.
Vice President Global Marketing
Share
"Don't waste your time, money and emotions."
What do you like best about BrightTALK?

Platform for webinars in cyber security.

What do you dislike about BrightTALK?

Everything. The service, the product is really buggy and hard to use. The BT team tries to squeeze more money out of you after getting paid a premium. The integrations took half year to work properly. Can't launch a campaign because they want more money for better targeting, after you paid for it already.

What problems is BrightTALK solving and how is that benefiting you?

Nothing, use Zoom and upload to your website / youtube for the same results at a fraction of the price.

Mid Market (51-1000 emp.)
Jul 24, 2018
 Source
Overall Rating:
1.0
Chris K. avatar
Chris K.
Co Founder
Share
"Outdated platform that hasn't evolved with modern marketing"
What do you like best about BrightTALK?

Our relationship with our account rep Hannah, who did everything in her power to find ways to help us find some form of success on the platform. She was incredible. They responded to my initial review which I appreciate and have softened some of the language below.

What do you dislike about BrightTALK?

Onboarding experience was rough around the edges and integration isn't super user friendly. 1. HubSpot integration requires you to manually map every field. 2. You can't push data to BrightTALK. This means you have to use their form for sign up which means: 3. You have to send people to a page hosted on their website. The other option is hosting their form on your own site, but there is no code customization. Both options result in you losing user-level tracking and an inability to track events and goals in Google Analytics. Essentially, you're losing tracking on the effectiveness of your entire webinar program. 4. This also means that they're providing information to BrightTALK, so not only are they going to hear from us, they're going to get emails from their marketing team about other unrelated webinars. 5. Despite selling us the natural fit of their audience, registration numbers were incredibly low. They tried to compensate by giving us 4 premium, mock-live webinars. We tried that once and got 5 signups, one was me, one was a BrightTALK employee. It wasn't even worth the effort to get it live. **UPDATE: They responded to this bullet claiming they got us 50 free leads. I went back to check on the quality and I counted 3 that resembled anything remotely close to our target market. Others included companies like XYZ, Personal, Test, Withheld and a competitor. 7. After all of this and constant back and forth, we decided it wasn't worth the effort to continue using their platform, despite the fact that we had 6 months left on our contract. After informing them of our decision, they responded claiming we have had 28 views on a webinar in 6 months. Half of those views were from internal employees. **UPDATE: They have since followed up. While I don't agree with most of it, I appreciate the follow-up.

What problems is BrightTALK solving and how is that benefiting you?

None. We were trying to drive qualified leads to our webinar program, but that didn't work out.

Mid Market (51-1000 emp.)
May 18, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Fantastic On-Demand Webinar Channel"
What do you like best about BrightTALK?

We put so much effort and time into creating educational or thought-leadership webinars. Without BrightTALK, our webinars didn't continue to drive significant interest, prospects, or leads. With our brighttalk channel, we can drive interest to prospects, and continue to utilize our assets!

What do you dislike about BrightTALK?

My only complaint is that to 'replay' a webinar, you have to schedule it 21-days in advance, minimum. Ideally, we would be able to replay a webinar the following day or days, to continue the momentum from our promotions.

What problems is BrightTALK solving and how is that benefiting you?

Continue to utilize webinars and drive prospects

Enterprise (> 1000 emp.)
May 11, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Updates for all topics in real time"
What do you like best about BrightTALK?

Easy to access, relevant topics, quick login, interfering speakers

What do you dislike about BrightTALK?

Sometimes not specific enough or the speakers have less experience

What problems is BrightTALK solving and how is that benefiting you?

It's is a good practice to share the knowledge and best practices

Enterprise (> 1000 emp.)
May 10, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Bright Talk Review."
What do you like best about BrightTALK?

The structure, moderator(s) and networking.

What do you dislike about BrightTALK?

Nothing, I am a speaker for Bright Talk, not using their products per se.

What problems is BrightTALK solving and how is that benefiting you?

Trying to understand and learn how organizations are working with people, process and technology, implementation, wins, and outcomes. client benefits.

Small Business (50 or fewer emp.)
Jan 26, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"this was one of the best webinars I attended"
What do you like best about BrightTALK?

My events coordinator said it was easy to use with excellent connectivity.

What do you dislike about BrightTALK?

It took us a while to understand the product, but it was worth it.

What problems is BrightTALK solving and how is that benefiting you?

We are able to see the event attendees in real time. Great reporting tool

Small Business (50 or fewer emp.)
Jan 04, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Great place for professionals to update themselves with the latest in their respective fields."
What do you like best about BrightTALK?

The best feature we like is the viewing certificates. Quality webinars and talks boost our executive's knowledge and keep them up to date with the various advancements.

What do you dislike about BrightTALK?

There is nothing to dislike. Specific international IP Address' is blocked, and some of our executives can only access the website via a VPN. There should be more languages support.

What problems is BrightTALK solving and how is that benefiting you?

It has been very helpful during the COVID lockdown. Our executives and consultants have improved knowledge of various information technology advances and risk and financial management updates.