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Apollo.io Logo
Apollo.io
Empower Your Sales Outreach
4.8
(6,685)
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Apollo.io Reviews & Product Details

Apollo.io Overview
What is Apollo.io?

Apollo.io is software that is used by businesses to generate leads and manage customer relationships. As a sales engagement platform, the platform is known for helping businesses close deals through features such as contact database management, email automation, and sales pipeline tracking tools. Apollo.io is also known for helping sales teams boost their productivity by streamlining work streams and gathering essential insight into customer behavior.

Company Apollo.io, Inc.
Year founded 2015
Company size 51-200 employees
Headquarters San Francisco, California, United States
Social Media
Apollo.io Categories on Findstack
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Crevio
Sponsored
5.0
(1)
$29.00/month
Crevio is a platform for creators to sell digital products, services, courses and access to other 3rd-... Learn more about Crevio
Ask Questions about Apollo.io
What Apollo.io is best for?
How does Apollo.io compare to HubSpot Sales Hub?
What are the pros and cons of Apollo.io?
Apollo.io Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Desktop Chromebook, Desktop Mac, Desktop Windows, Mobile Android, Mobile iPhone
Training Documentation
Languages English
Apollo.io Pros and Cons
Pros
  • Extensive B2B Database
  • All-in-One Platform
  • User-Friendly Interface
  • Powerful Integrations
  • Customizable Sales Engagement
Cons
  • Learning Curve
  • Data Accuracy
Apollo.io Features
A/B Testing
Analytics and Reporting
Appointment Scheduling
Automated Dialing
CRM Integration
Calendar Integration
Call Recording
Contact Management
Customizable Templates
Customizable Workflows
Data Import/Export
Document Management
Email Templates
Email Tracking
Follow-up Reminders
Lead Management
Lead Scoring
Live Chat
Mobile Access
Multi-channel Communication
Performance Metrics
Pipeline Management
Role-Based Permissions
Sales Cadence
Sales Coaching
Sales Forecasting
Social Media Integration
Task Automation
Team Collaboration
Apollo.io Media
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Apollo.io Screenshots
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: March 13, 2025
Apollo.io Logo
6,685 Apollo.io Reviews
4.8 out of 5
Small Business (50 or fewer emp.)
Nov 17, 2023
 Source
Overall Rating:
5.0
AR
Adam R.
Head Of Sales
Share
"Great for scaling sales teams that want to centralize contact data sourcing and sequencing"
What do you like best about Apollo.io?

Many use cases make it easy to justify ROI

What do you dislike about Apollo.io?

Sometimes pricing and packaging don't seem to align with use-cases you can activate.

What problems is Apollo.io solving and how is that benefiting you?

We use it to source contacts. We also automate a lot of interesting ad-hoc use cases. Finding new jobs for old users, etc.

Small Business (50 or fewer emp.)
Nov 17, 2023
 Source
Overall Rating:
5.0
SP
Sanjeev P.
Founder
Share
"The accuracy of Apollo.io is unlike anything I have ever seen"
What do you like best about Apollo.io?

Everything is best on Apollo.io. There are many features that we can use for free. As an employee of any company, it is difficult to pay for any extension, but as an apollo.oi user, it provides free services like free unlimited credit for email IDs and free contact details, all of which are accurate.

What do you dislike about Apollo.io?

There is nothing to dislike about Apollo.io. Sometimes the extension logs out from a device like LinkedIn or email,and sometimes it works slowly. So, these things take time to process again.

What problems is Apollo.io solving and how is that benefiting you?

If anyone is a data analyst, then Apollo.oi solves many problems. It helps save time and find the best data. If we compare other extensions with apollo.oi, there is nothing better than this extension. It benefits in many ways, like we don't have to pay for data, there is 99% accuracy, and there are unlimited credits.

Enterprise (> 1000 emp.)
Nov 17, 2023
 Source
Overall Rating:
5.0
Tosin O. avatar
Tosin O.
Applications Sales Manager
Share
"Great sales tool"
What do you like best about Apollo.io?

Ease of use, especially when used through LinkedIn.

What do you dislike about Apollo.io?

DSo far so good, I have no complaints. Keep up the good work.

What problems is Apollo.io solving and how is that benefiting you?

Getting up-to-date contacts for sales-motion activities.

Small Business (50 or fewer emp.)
Nov 16, 2023
 Source
Overall Rating:
5.0
NH
Nick H.
Co Owner
Share
"Best email finder and packed with features for great value"
What do you like best about Apollo.io?

I've tried a lot of email finders and this one is a cut above the rest. The overall functionality to filter and hone in on the right prospects and to manage the data around your prospects is really well done. Apollo is a much better value than several other systems I've used and evaluated.

What do you dislike about Apollo.io?

Overall it's great and I've been able to do nearly everything I've wanted to do. It's a big system with lots of capabilities, and that creates a learning curve. You have to be pretty dedicated to getting it set up and working exactly the way you want it to be successful with it and take advantage of all it has to offer. I'd like ot see Apollo add more features to improve deliverability and reduce spam flagging risk via the outbound email send queue settings such as more flexilibity in the spacing of email sends (such as introducing a random delay between emails of say x to y minutes per email).

What problems is Apollo.io solving and how is that benefiting you?

Apollo helps me quickly find prospects, gather the information I need to market to them, and then launch marketing to each of the prospects I find. It streamlines my prospecting workflow to have everything built into the system and integrated with my email system (G Workspace) and some of my other systems.

Small Business (50 or fewer emp.)
Nov 16, 2023
 Source
Overall Rating:
5.0
LJ
Lucas J.
Founder
Share
"Impressionant"
What do you like best about Apollo.io?

- Nombre de token par mois (+10k) ! - Nombre d'adresse Email vérifiées ! - Extension chrome hyper utile sur Linkedin ! - Facilités pour créer des listes, des séquences et suivre ses prospects !

What do you dislike about Apollo.io?

- Les filtres qui ne sont pas toujours pertinnents - La liste de contacts qui se mets à jour de façon automatique mais parfois bizarre - L'accès au 5 premières pages de contact pour les comptes gratuits (bon c'est déjà très bien j'avoue) :)

What problems is Apollo.io solving and how is that benefiting you?

Finding lots and lots of verified email for cold emailing

Small Business (50 or fewer emp.)
Nov 16, 2023
 Source
Overall Rating:
5.0
IS
Ishangie S.
Founder
Share
"Best chrome extension for a sales personnel"
What do you like best about Apollo.io?

Ease of use and also the sequences which they allows to create with Gmail

What do you dislike about Apollo.io?

There is nothing as such which is bad about it

What problems is Apollo.io solving and how is that benefiting you?

It provides me the details of leads for my sales day to day activity

Small Business (50 or fewer emp.)
Nov 16, 2023
 Source
Overall Rating:
5.0
AD
Asith D.
Translator
Share
"Very Good service"
What do you like best about Apollo.io?

Data feature I like it more...I do collect all data from this site always

What do you dislike about Apollo.io?

None..everything is very fine.And I enjoy this smoothly

What problems is Apollo.io solving and how is that benefiting you?

It solved me many times ..So in a word its a super duper software.

Small Business (50 or fewer emp.)
Nov 16, 2023
 Source
Overall Rating:
5.0
SA
Shaurya A.
Founder
Share
"Extremely Helpful for networking efforts"
What do you like best about Apollo.io?

I use Apollo for my networking efforts in the finance industry. It has allowed me to find out great information about potential connections. So easy to use and implement. You can also choose which websites can see apollo for privacy concerncs

What do you dislike about Apollo.io?

Nothing major as such. One minor thing that can be improved is that every single person I click on is saved as a contact, which may or may not be desired.

What problems is Apollo.io solving and how is that benefiting you?

For me, Apollo is helping me greatly in my career goals/efforts as of now.

Small Business (50 or fewer emp.)
Nov 16, 2023
 Source
Overall Rating:
5.0
MW
Michael W.
Founder
Share
"best email marketing available"
What do you like best about Apollo.io?

the ease of use and a very unique range of leads in differnet industries

What do you dislike about Apollo.io?

the lack of user interface modifications and the basic version

What problems is Apollo.io solving and how is that benefiting you?

it expanded my range for reaching out new clients in a faster way

Small Business (50 or fewer emp.)
Nov 15, 2023
 Source
Overall Rating:
5.0
ML
Matthew L.
Founder
Share
"Use of Apollo for gaining contact info"
What do you like best about Apollo.io?

It has been very useful in getting emails for outreach campaigns when marketing an investment opportunity.

What do you dislike about Apollo.io?

I haven't noticed any downfalls so far. The only issues or increases in performance I can identify would likely be cured with further knowledge of the platform as I'm sure it has the current capabilities.

What problems is Apollo.io solving and how is that benefiting you?

It is used solely for email verification and has been successful.

Small Business (50 or fewer emp.)
Nov 15, 2023
 Source
Overall Rating:
5.0
FG
Frances Naty G.
Founder
Share
"Simplify Marketing Research and Lead Generation"
What do you like best about Apollo.io?

I like how it's an all in one platform that simplifies market research especially in LinkedIn and gathering data depending on criterias for ideal clients and doing everything in one platform.

What do you dislike about Apollo.io?

Should have a step by step guide on the process from creating persona to sending out the emails. I had to navigate the app on my own looking for where the things are. There should be a checklist or Documentation somewhere. It did have a bit of learning curve, but they were easy to use once I did find where they were and connecting every part of the system. I'm still new using the app, but will get better.

What problems is Apollo.io solving and how is that benefiting you?

It's making it easier to research potential Client leads in LinkedIn without going through so much data and not knowing the criteria to what to search for and if those potential leads are even looking for my services. Love that it's an all in one platform that does market research, CRM, email sending and receiving and account Management.

Small Business (50 or fewer emp.)
Nov 15, 2023
 Source
Overall Rating:
5.0
AA
Aman A.
Founder
Share
"Apollo is the best way to get emails for networking, or cold outreach"
What do you like best about Apollo.io?

I use Apollo weekly to send emails for cold outreach for networking, surveys that I'm sending out, and prospecting for sales. It is really remarkably easy to use, and works well in my workflow.

What do you dislike about Apollo.io?

I wish it was a little easier to send emails to a mass amount of people from the same template, rather than having to collect the emails one by one and send the emails one by one. That would streamline my experience significantly.

What problems is Apollo.io solving and how is that benefiting you?

I need to send emails to people in order to get in contact for networking purposes, and Apollo is the easiest to use, free application available. I was able to get my job because I reached out to someone on email that I got from Apollo.

Small Business (50 or fewer emp.)
Nov 15, 2023
 Source
Overall Rating:
5.0
JL
Julia L.
Founder
Share
"How Apollo chenged my way of prospecting."
What do you like best about Apollo.io?

The possibility to do my whole pre sales operation in one place.

What do you dislike about Apollo.io?

Sometimes Apollo stops working or be very lazy, this upset me.

What problems is Apollo.io solving and how is that benefiting you?

Sales Engagement. Provides me a lot more time to do my manual tasks.

Small Business (50 or fewer emp.)
Nov 14, 2023
 Source
Overall Rating:
5.0
PC
Paulo C.
Coo
Share
"Apollo.io has exceeded all my expectations"
What do you like best about Apollo.io?

The platform's interface is intuitive and easy to navigate, making it accessible for users of all proficiency levels. What really sets Apollo.io apart is its advanced analytics and reporting features, which provide deep insights into sales processes and customer engagements. This has been invaluable in formulating more effective sales strategies. Another standout aspect is the level of customization it offers, allowing us to tailor the tool to our specific needs and preferences. The customer support team deserves a special mention for their responsiveness and helpfulness, ensuring any issues are promptly and effectively resolved. Finally, the Tasks are great and make automation easy to use.

What do you dislike about Apollo.io?

For the brazilian market, specially a startup, the price might be a problem.

What problems is Apollo.io solving and how is that benefiting you?

Apollo.io effectively addresses the challenges faced by small sales teams by streamlining and automating key processes. It enhances efficiency through automation of lead generation and initial outreach, allowing the team to focus on relationship building and closing deals. Its targeted approach ensures the most promising leads are pursued, maximizing the impact of limited resources. Additionally, Apollo.io's analytics provide crucial insights for refining sales strategies, and its cost-effectiveness makes it an ideal solution for teams with budget constraints. Overall, it enables a small sales team to operate with the efficacy of a much larger one, maximizing both productivity and sales outcomes.

Small Business (50 or fewer emp.)
Nov 14, 2023
 Source
Overall Rating:
5.0
PS
Perla S.
Founder
Share
"Apollo is the best! - No doubt"
What do you like best about Apollo.io?

The most helpful about Apollo is definitely their database. You can easily get thousands of People/Companies you can reach out to, if you are a Lead Growth Executive like me.

What do you dislike about Apollo.io?

The only thing I dislike about Apollo, is that they don't have an App. It would be wonderful if they did, as you could check your work progress whenever and even get notifications.

What problems is Apollo.io solving and how is that benefiting you?

Apollo is helping to solve everything! Basically, Apollo is your best buddy as it is doing most efforts when doing email marketing and cold calling.

Small Business (50 or fewer emp.)
Nov 14, 2023
 Source
Overall Rating:
5.0
Khaoula L. avatar
Khaoula L.
Business Developer
Share
"Note APOLLO"
What do you like best about Apollo.io?

Trouvez la base de données facilement envoyer le maximum des e-mails facilement

What do you dislike about Apollo.io?

rien Apollo est une plaeforme magnifique sauf que elle un peu cher

What problems is Apollo.io solving and how is that benefiting you?

il est un peu cher je profite de la base de données et l'envoies des e-mails d'une manière facile

Small Business (50 or fewer emp.)
Nov 14, 2023
 Source
Overall Rating:
5.0
MM
Matt M.
Founder
Share
"Great for cold emails and I like their new meeting AI tool"
What do you like best about Apollo.io?

We get lots of email contacts at a great price

What do you dislike about Apollo.io?

Limited number of emails that can be sent out from Gmail

What problems is Apollo.io solving and how is that benefiting you?

We do a lot of email marketing and Apollo is the most affordable provider of email contacts.

Small Business (50 or fewer emp.)
Nov 14, 2023
 Source
Overall Rating:
5.0
Joven O. avatar
Joven O.
Data Analyst
Share
"Apollo usage"
What do you like best about Apollo.io?

Easy to navigate and find leads in short period of time

What do you dislike about Apollo.io?

Nothing! everything are so amazing and if given a chance I will not make any changes on Apollo setting

What problems is Apollo.io solving and how is that benefiting you?

Finding leads with full set of information. It makes my job more easier.

Mid Market (51-1000 emp.)
Nov 14, 2023
 Source
Overall Rating:
5.0
AG
Alicia Laura G.
Founder
Share
"Buenos contactos"
What do you like best about Apollo.io?

-Buenos insight de las cuentas y leads -La versión gratuita te permite descubrir bastante

What do you dislike about Apollo.io?

- Los numeros telefonicos en general estan mal

What problems is Apollo.io solving and how is that benefiting you?

La busqueda outbound es un poco mas sencilla y acertada usando apollo

Mid Market (51-1000 emp.)
Nov 13, 2023
 Source
Overall Rating:
5.0
Caryn N. avatar
Caryn N.
Business Development Manager
Share
"Apollo.io makes my job easier"
What do you like best about Apollo.io?

The interface of Apollo.io is user friendly. I like all the filtering and buyer intent signals. There is an integration with our CRM which is easy to use and pushes contacts into our CRM. I have found that that data is accurate and gives me access to more buyers than I could find on my own research or with tools that are very expensive for small businesses.

What do you dislike about Apollo.io?

There are 1600 categories for buyer itenent data and the 6 I choose are "close" to what we do. It might be helpful to have keyword search over categoies. You do have to upgrade to the pro plan to filter from the categories and I didn't know that when I signed up and so sometimes it is a little clunk to narrow down my search results.

What problems is Apollo.io solving and how is that benefiting you?

Giving me accurate contact data on relevant buyers. I want to know who is looking for what I sell so that I can make that connection.

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