Wistia is a specialized video hosting platform designed to cater to businesses seeking to enhance their video content strategy. With its robust suite of tools, Wistia facilitates the creation, management, and analytics of video content, enabling users to capture audience engagement and generate leads more effectively. Its user-friendly interface and advanced features, such as customizable video players and in-depth viewer analytics, make it a preferred choice for companies aiming to leverage video for marketing, sales, and customer education purposes.
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Ease of use |
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Deployment | Cloud / SaaS / Web-Based |
Support | Email/Help Desk, FAQs/Forum, Knowledge Base |
Training | Documentation |
Languages | English |
The video customization features of Wistia are fantastic, including turnstile forms and its powerful integration with Hubspot and Hubspot forms. With the Hubspot integration, marketers can easily retrieve user engagement data individual videos on a per-user basis and then, also easily, wire up workflows and other marketing automation features based on that engagement data.
I honestly don't have any negative feedback about this product. If I did, I wouldn't hesitate to put it here.
Provided a better-looking and more user friendly interface for the user side. Tons of controls and customization options that marketers will love. It's integrations also work very well for us, including its integration with Hubspot.
I like the level of customisation of the video player and ability to add additional features like CTAs
I dislike the fact that Google does not show video snippets in SERPs when a Wistia video is on page and marked up with the correct schema
Understanding viewer behaviour, acquisition and retention through analytics
Wistia is, firstly, very easy to use. I have a colleague that still has a flip phone and he was able to navigate it without issue. The UI is clean and the features are plentiful without bogging down the works with pointless ones. I have never had a problem uploading or replacing a video, even when my own internet connection is questionable. The customer outreach is impeccable - you don't receive emails just for the sake of reminding you they exist. They always have something practical and helpful to say, especially if you're an online business who relies heavily on video for your CSupport department. I've never been in touch with their customer service. I'm sure they're pretty cool too.
There's not a whole lot I don't like about them.
I use wistia to host rolling demonstrations for conferences, FAQ videos, tutorials, internal training videos. When your support team is small and you don't have two heads, sharing helpful videos can save you time and bodies in chairs.
I love that Wistia allows you to choose a custom color on the video player that matches your brand! Plus I am able to integrate Wistia with all my other marketing tools. One of the features that I have seen a significant advantage would be the heatmap and video analytics broken down by viewer. We have used the heatmaps and video analytics to update videos to keep viewers engaged with our content. I would highly recommend every user to follow Wistia's blog and learning library for solid content. I have learned how to "up" my game as a marketer using video while following their blog.
It is hard to make mention of anything that I dislike about Wistia. They provide outstanding content for all video marketers along with an superb product.
Everything when it comes to sending a message to our target audience during a lead nurturing campaign. One of the features that I have seen a significant advantage would be the heatmap and video analytics broken down by viewer. We have used the heatmaps and video analytics to update videos to keep viewers engaged with our content.
I love the easy uploads, movability and functions. I love their videos they post as well. I have used their tips for our own production videos. I love that i can reorder and rework the videos while they are wistia. I love their silly videos and their serious videos. They have seriously helped us when shooting our videos.
Since they are a video hosting site sometimes when uploading it takes forever. That's about it. We love Wistia and are totally blessed to have this resource.
We are solving the fact we don't have to host our videos for our platform elsewhere.
It's been easy to use and reliable for my needs so far. Even on the free plans there is good functionality and the basic analytics on performance you need to guide marketing efforts. I particularly like how Wistia use video themselves and the resources they make available to help educate the rest of us.
I am mainly using the entry level products for a couple of different sites and nothing has given me any trouble so far.
Video hosting for websites - I particularly wanted an option that didn't display other parties 'related videos' on my site and gave me good analytics and sharing options on my videos.
Simplicity. Fast, easy to use, and simple to embed. As an online business, we wanted a video hosting service that is quick and easy to upload videos to and have reliable hosting. Wistia fulfills our needs perfectly!
We don't dislike any of the current service or features but do look forward to any new features that may come out in the future.
Solved our requirement for an easy to use, and fast, video hosting and delivery. The biggest benefit being reliability and some nice stats.
Wistia is a tremendous professional platform for uploading videos to share or host on your blog or website. The customer service is excellent and the platform is very user friendly. , Wistia is a highly affordable system: It offers a free version tailored for starters and small companies, and a painless transition to higher paid plans to support the growth of your activities.
The Free version has a limit on the maximum amount of storage you can use, but it's sufficient for what I use it for.
I am able to host my digital product videos on Wistia, then embed them withing my digital products I create. You-Tube could very well shut your account down at any time...Wistia will never shut you down.
Where to even start!?! I feel that I have to mention right off the bat that the company culture of Wistia is outstanding. They are friendly, forward thinking and best of all, they let their quirky attitudes shine through in everything that they do. The product itself mirrors these same traits! It is simple and user friendly, has power analytics features that let you see how people are interacting with your site and best of all comes at a very reasonable price!
I really don't have anything that I dislike about the product. I've never personally had any issues with it and have always been surprised by its versatility and news features added that address any minor complaints.
This is simple--we have video content and want to control that video content on our own website. While using advanced analytics to determine how to create future content!
I LOVE the analytics that you can get with Wistia. Also, the product is TAILORED to businesses, so everything is setup so that we can get better conversion and ROI.
Honestly... I don't think there is much to dislike. We use Infusionsoft CRM, and perhaps the integration doesn't go as deep as it does with others, but still! It's great!
Video Hosting. Tracking. Capturing Leads. The whole shebang! Love it!
I hadn't done video before and needed to quickly get trained for my new job. Wistia's vast training library walked me through each part of the process. They made it so easy!!
I can't think of anything that I dislike about Wistia!
We needed to create an online training program and having the ability to store our 100+ videos on Wistia, and then easily embed them onto our site has been great.
Clean navigation and easy functionality. As a web developer, it is extremely easy to make basic modifications to the video (thumbnail and play button colors) and embed them to any page. And the responsive sizing is such a relief - we can throw it into the page and not have to fuss with it to make it look good! The user experience of the Wistia dashboard also pleases me.
Wistia is new to us (we have been using it for at least three months), and I am not the primary user (although I use it, the people who interact with Wistia the most are the video team), but I have not run into any problems. It fits our current needs.
We have a lot of video content that goes on our website, goes on YouTube, and goes to our online courses. The marketing team loves how much data Wistia gathers and presents on the videos, allowing us to make quick data-driven adjustments to our content. Much better than our previous vendor.
I love that I can look at analytics to see how long people are staying interested our videos. We then know to create more like that or tank them! We know how long we keep the attention of the viewer.
It is hard to say, it integrates w/HubSpot so I have the ability to do just about anything. W/out the integration, you would not be able to see who is actually watching, just a location.
My favorite is, It helps me solve my workflow problems so that I have the benefit of adjusting them by adding a video that works elsewhere or taking one out if it is not producing interactions.
We started using Wistia to replace youtube and other video services. What we found out is that we received way more than the free services provided. Everything just works, they are on top of 360 videos and 4K content. As simple as it is, one of the coolest things that they do is offer a video update of whats new every month at the login screen. I wish everyone did this. I never miss updates or cool new features with them. If you use video in your business marketing you owe it to yourself to check them out.
After using Wistia for 2 years I can't think of a single thing that I dislike about them. They really do video hosting right!
My original concern was ads from the free video services. I still laugh when I see a competitor using youtube videos and at the end you see suggestion videos that are inappropriate or for another competitor. I'm really glad they are not smart enough to move their video platform to Wisitia. Since we started using Wistia the biggest problem I've been able to resolve is the ability to replace videos anytime and not have to use an new URL. With the advanced analytics you can start over with the new video or for a minor change you can keep the analytics going. If they still have the free trial, give it a shot and see what you have been missing.
Love how easy and fun this user interface is to use. I have been able to get multiple co-workers to use this with little to no hand-holding unlike other platforms we have used in the past. The videos look great in the players (branded or not) and the feature rich customization just adds to the list of reasons we have been using this platform over any other.
I really can't think of anything I don't like about this service. Honestly.
We used Youtube for a majority of our video hosting and sharing but found that the excessive commercials and ads just took away from the experience we wanted on our website. So I did some research and took a shot with Wistia after reading a bunch of reviews. I am extremely glad I did. I have moved almost all of our library over and plan to move the rest in the coming months. Another benefit is the free guidance and classes/education Wistia gives away on video production and marketing. They deliver their monthly newsletter and at times daily emailed classes that really give you a lot of inside information on making your videos look better and how to market them to get a better outreach and view count. Really can't say enough about this company and their product.