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Buffer
Streamline Your Social Media
4.3
(1,002)
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Buffer Reviews & Product Details

Buffer Overview
What is Buffer?

Buffer is a social media management platform that lets users schedule, publish, and analyze their social media content. Buffer offers content planning and creation tools and delivers comprehensive social media analytics, while at the same time supporting team collaboration and ensuring better consistency and efficiency for users’ social media strategies.

Company Buffer Inc.
Year founded 2010
Company size 51-200 employees
Headquarters San Francisco, California, United States
Social Media
Buffer Categories on Findstack
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Buffer Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone
Training Documentation
Languages English
Buffer Features
API Access
Ad Campaign Management
Analytics and Reporting
Automated Posting
Brand Tracking
Bulk Upload
Campaign Management
Competitor Analysis
Content Calendar
Content Scheduling
Cross-Platform Publishing
Customer Engagement
Customizable Reports
Engagement Tracking
Hashtag Tracking
Image and Video Support
Influencer Tracking
Mobile App
Multi-Account Management
Performance Metrics
Post Publishing
RSS Feed Integration
Sentiment Analysis
Social Listening
Social Media Archiving
Social Media Monitoring
Target Audience Analysis
Team Collaboration
URL Shortener
User Permissions
Buffer Media
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: December 21, 2024
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1,002 Buffer Reviews
4.3 out of 5
Small Business (50 or fewer emp.)
Apr 30, 2019
 Source
Overall Rating:
5.0
Heather T. avatar
Heather T.
Marketing Director Part Time
Share
"I recommend Buffer to a lot of people"
What do you like best about Buffer?

Because it's great for small businesses, the free option is terrific for most, the paid versions very affordable, I like the interface, very easy to use, glitches less then Hootsuite

What do you dislike about Buffer?

I honestly can't think of anything, the few times I've had issues, the support staff was super helpful

What problems is Buffer solving and how is that benefiting you?

Makes prescheduling posts easier, I like the fact I can share on article I am reading easily just by hitting the browser button and sending it into my queue.

Mid Market (51-1000 emp.)
Apr 23, 2019
 Source
Overall Rating:
5.0
CH
Chris H.
Advertising Specialist
Share
"BUFFER: Social Media Management and Automation."
What do you like best about Buffer?

I truly like the likelihood that it offers me to have all that I need in one spot to improve my work and better. Buffer removes such a great amount of exertion from continuous internet based life posting. It permits with a tick and a couple of expressions of subtitle to post to one website or many, one page or many, on a pre-set or "next up" plan so you never need to stop what you're doing to share a site to your profiles. It deals with the post times, the line, the position, even the investigation of how your posts perform over the majority of your social locales. Their blog alone merits buying in to - stuck with valuable and engaging tips for augmenting your outcomes, and the free form can be extremely useful for startup pages or social lovers. However, when you're not kidding about posting for your business, the paid plans make the change to "proficient online networking advertiser" extremely consistent.

What do you dislike about Buffer?

There's very little I don't care for. As I referenced, they've been making ordinary enhancements to stage.

What problems is Buffer solving and how is that benefiting you?

Buffer enables me and my colleagues to oversee and team up via web-based networking media content administration and booking. It's helped us oversee social listening where we can get on negative remarks/audits rapidly. I've spared a lot of time by utilizing Buffer to make distinctive varieties for web-based social networking stages.

Small Business (50 or fewer emp.)
Apr 18, 2019
 Source
Overall Rating:
5.0
GT
Gabrielle T.
Office Assistant
Share
"I use this a minimum of 3x a week!!"
What do you like best about Buffer?

For a small business, the cost is perfect! You can queue up to 9 posts for free. You can post the same thing to multiple social media posts at the same time Or you can make changes(big or small) to the post and still post them at the same time You can set up a queue schedule for the optimal social media times or you can choose exactly when the post should go live They have added new features since we started using Buffer They keep you up to date with any issues they may be facing via email

What do you dislike about Buffer?

Some posts have to be made manually to Instagram due to size restrictions, not a huge problem, just a little inconvenient. Instagram often disconnects from the service and needs to be corrected. When using it on the mobile app, it saves the image you are trying to post no fewer than 3 times? It is unnecessary but an easy fix.

What problems is Buffer solving and how is that benefiting you?

Social media posts have gotten so much simpler. I am able to schedule it and for the most part, forget about it. I went on a vacation and was able to still keep up with social media, without worrying about work on my vacation!

Mid Market (51-1000 emp.)
Apr 18, 2019
 Source
Overall Rating:
5.0
Brea W. avatar
Brea W.
Marketing Specialist
Share
"Amazing product, best social media tool out there."
What do you like best about Buffer?

The ease of use (especially with the Chrome extension!), the sleek UX, the weekly social media report card emails, the customer support ... all of it!

What do you dislike about Buffer?

The only feature I am hoping for is an easier way to repost existing posts to other channels - rather than copy and pasting. Other than that it's great.

What problems is Buffer solving and how is that benefiting you?

Managing our social media channels across teams and across time zones. It's helped us organize and post more efficiently!

Mid Market (51-1000 emp.)
Apr 18, 2019
 Source
Overall Rating:
5.0
CW
Corey W.
Coordinator Of Multimedia And Web Services
Share
"Very Efficient Social Media Scheduler"
What do you like best about Buffer?

I like the ability to schedule multiple posts across our Facebook and Twitter page.

What do you dislike about Buffer?

I wish there was an easier to manage Instagram without having to be logged into the app on my phone.

What problems is Buffer solving and how is that benefiting you?

The benefits are numerous. I am able to schedule and create content at will.

Mid Market (51-1000 emp.)
Apr 17, 2019
 Source
Overall Rating:
5.0
SB
Steven B.
Mr
Share
"Flexible social media marketing tool "
What do you like best about Buffer?

I can start a web based life post from the page of the substance I'm as of now perusing. This recognizes Buffer from different stages like Hootsuite. My second most loved thing is the capacity to plan web based life postings crosswise over stages. Also, since I deal with different records, I like the simplicity of booking everything from one dashboard. Capacity to make substance and post to numerous web based life stages in the meantime. Rearranges sharing of updates and downloads for our group productively. You can tweak messages for every online life account, so you won't be constrained for that twitter's breaking point of characters on Facebook.

What do you dislike about Buffer?

Facebook picture thing is demonstrating a bad dream since some unsophisticated destinations don't have the correct picture showing up naturally.

What problems is Buffer solving and how is that benefiting you?

Staying aware of substance posting via web-based networking media is tedious. Support lets you effectively make and timetable substance while you are perusing pertinent data about your industry. It causes me keep on my social on track, prepare, and not need to stress over it or scramble a minute ago. It unquestionably saves time to concentrate on different assignments. Overseeing online networking content, posting it routinely and consequently on a calendar.

Enterprise (> 1000 emp.)
Apr 06, 2019
 Source
Overall Rating:
5.0
GF
Gregory F.
Social Media Manager
Share
"Incredible item, great organization"
What do you like best about Buffer?

Support is incredibly great and simple to actualize, yet the group are considerably progressively magnificent. The organization has a stunning way to deal with consumer loyalty over benefits.

What do you dislike about Buffer?

Literally nothing. for what reason must I compose 40 characters saying nothing?

What problems is Buffer solving and how is that benefiting you?

We are an autonomous, bootstrapped, news site situated in Cambodia. Support empowers us to spare at least four man hours daily and a huge amount of worry in dispersing our news and highlight stories quickly to informal communities. Amid our morning news roll our we are distributing one story like clockwork. 'Utilizing' cradle empowers gives our editors extra time to concentrate on different things amid an unpleasant 30 minute duration.

Enterprise (> 1000 emp.)
Apr 02, 2019
 Source
Overall Rating:
5.0
EB
Elizabeth B.
Social Media Manager
Share
"Focus on social media marketing"
What do you like best about Buffer?

The booking usage in the application, and the Chrome module, the two of which make for truly easy planning and posting. I additionally truly welcome the by and large 'tone' and 'frame of mind' of the Buffer usage, and friends interchanges. I can get every one of my posts in Buffer toward the start of the week and realize that everything will get posted on schedule and at the ideal hour.

What do you dislike about Buffer?

I don't care for that there are picture estimate maximums and that I can just post on Instagram once per day.

What problems is Buffer solving and how is that benefiting you?

I am ready to get all my work for the week done on Monday morning and not need to stress over posting physically consistently. I am ready to utilize my time all the more carefully all through the remainder of the week. For the most part, we are streamlining our endeavors to connect with our client base. Making presents on our official online networking accounts is a lot simpler since we utilize Buffer, as opposed to signing into every individual record and making similar posts for various stages. Spares us time and exertion.

Small Business (50 or fewer emp.)
Mar 15, 2019
 Source
Overall Rating:
5.0
Shaily H. avatar
Shaily H.
Social Media Marketing Specialist
Share
"easy and simple to use"
What do you like best about Buffer?

Not provided

What do you dislike about Buffer?

Not provided

What problems is Buffer solving and how is that benefiting you?

Not provided

Small Business (50 or fewer emp.)
Feb 20, 2019
 Source
Overall Rating:
5.0
AC
Ashley C.
Social Media Marketing Director & Student Intern
Share
"The number one best tool for social media management"
What do you like best about Buffer?

I love the ease of Buffer when scheduling social media posts. Once you schedule it, you walk away stress free! It is a life saver.

What do you dislike about Buffer?

I only dislike that you cannot schedule videos on Instagram, but instead have to post them manually.

What problems is Buffer solving and how is that benefiting you?

We are solving the problem of conveniently scheduling social media posts at optimal time to reach our target audience.

Mid Market (51-1000 emp.)
Feb 19, 2019
 Source
Overall Rating:
5.0
KF
Katy F.
Social Media Marketing Coordinator
Share
"Was my best friend for over a year"
What do you like best about Buffer?

I was very excited when Buffer got an extension for Chrome. This made posting and blogging and re-sharing a breeze. Also, I was sure to download the mobile Buffer app for Android and to my surprise the app preformed beautifully.

What do you dislike about Buffer?

I did dislike how some days it felt like either the extension was not working well or I would have to sort of babysit the scheduled feed to make sure it posted. This was not often but sometimes this was an issue.

What problems is Buffer solving and how is that benefiting you?

I was using the Buffer tool and Buffer Chrome extension to blog, re-blog, post and share content that either I myself created or our company was given or someone else's articles or blogs.

Small Business (50 or fewer emp.)
Jan 15, 2019
 Source
Overall Rating:
5.0
LK
Lilly K.
Marketing And Communications Specialist
Share
"Very convenient, easy to use"
What do you like best about Buffer?

We use Buffer to get reminders about our social media posting and it works great! Recently they implemented an update so that the posts go automatically to social media (but it's not perfect - see dislikes).

What do you dislike about Buffer?

The most recent update has glitches so that the posts do not post at all to Instagram.

What problems is Buffer solving and how is that benefiting you?

It's easier for us to run our social media campaigns when we have a product that reminds us to post to social media or does it for us, especially when we're out of office like on the weekends.

Small Business (50 or fewer emp.)
Jan 14, 2019
 Source
Overall Rating:
5.0
AP
Alexander P.
Marketer
Share
"Great, affordable tool for managing multiple social accounts"
What do you like best about Buffer?

I love the ease of switching between social accounts and quickly customizing content for each channel. I also like that I can use it for free and still get the main functionality that I need (scheduling posts in advance, according to a schedule).

What do you dislike about Buffer?

The free version does limit the number of accounts you can connect, so if you're hoping to use this for all of your social accounts (or on behalf of a client) you'll have to pay. But it's a fair exchange for the functionality you do get, and they can't give everything away for free!

What problems is Buffer solving and how is that benefiting you?

Managing social media content, posting it regularly (and automatically) on a schedule.

Small Business (50 or fewer emp.)
Jan 10, 2019
 Source
Overall Rating:
5.0
JL
John L.
Thailand Editor & Managing Editor
Share
"Fantastic product, awesome company"
What do you like best about Buffer?

Buffer is amazingly good and easy to implement, but the team are even more awesome. The company has an amazing approach to customer satisfaction over profits.

What do you dislike about Buffer?

Absolutely nothing. why must I write 40 characters saying nothing?

What problems is Buffer solving and how is that benefiting you?

We are an independent, bootstrapped, news site based in Cambodia. Buffer enables us to save a minimum of four person-hours a day and a ton of stress in distributing our news and feature stories rapidly to social networks. During our morning news roll our we are publishing one story every two minutes. 'Employing' buffer enables provides our editors with additional time to focus on other things during a stressful 30 minute period.

Mid Market (51-1000 emp.)
Dec 18, 2018
 Source
Overall Rating:
5.0
RR
Ryan R.
Digital Marketing Manager, E Commerce
Share
"Easy to Use"
What do you like best about Buffer?

Ease of setup for each post and scheduling is no problem.

What do you dislike about Buffer?

Honestly there is not a lot to dislike here.

What problems is Buffer solving and how is that benefiting you?

Social Media Management

Small Business (50 or fewer emp.)
Dec 05, 2018
 Source
Overall Rating:
5.0
GG
Gail G.
Freelance Social Media Consultant
Share
"Excellent product, simple to use, easy scheduler"
What do you like best about Buffer?

You can set custom times for posting and just add your posts to the queue. Easy to use!

What do you dislike about Buffer?

You can’t just schrdule one post multiple times, they’d have to be individually posted.

What problems is Buffer solving and how is that benefiting you?

Saves time scheduling to different platforms and the analytics are in one place. Analytics are basic though.

Small Business (50 or fewer emp.)
Dec 04, 2018
 Source
Overall Rating:
5.0
MV
Mercedes V.
Lic. Mercedes Vivas
Share
"Compartir rápidamente en Twitter tus contenidos de Wordpress "
What do you like best about Buffer?

La rapidez u facilidad para usar. Puedo usar en varias redes sociales, la extensiòn para mi naveador Google Crhome facilita todo el trabajo para compartir mis publicaciones de Blog en Wordpress.

What do you dislike about Buffer?

Que la versión gratis sea tan limitante, antes podía hacer otras funciones pero luego las eliminaron

What problems is Buffer solving and how is that benefiting you?

La difusión de contenido por medio de Twiiter para apoyar el SEO Social desde Twitter

Mid Market (51-1000 emp.)
Nov 30, 2018
 Source
Overall Rating:
5.0
Gabe V. avatar
Gabe V.
Marketing Director
Share
"Best Mother Freaking App in The Market for Social Automation"
What do you like best about Buffer?

Not provided

What do you dislike about Buffer?

Not provided

What problems is Buffer solving and how is that benefiting you?

Not provided

Mid Market (51-1000 emp.)
Nov 28, 2018
 Source
Overall Rating:
5.0
SR
Samantha R.
New Media Coordinator
Share
"Makes twitter strategy easy!"
What do you like best about Buffer?

On buffer, you are able to schedule all of your tweets by the hour/minute and date. You can post as many or as little scheduled tweets per day/week. And it makes actualizing your bigger social media picture easier.

What do you dislike about Buffer?

The website only allows you to post certain kinds of photo file formats. Thus GIFs are hard to schedule. But regular JPegs are fine

What problems is Buffer solving and how is that benefiting you?

We are actualizing our long term social media marketing goals by using Buffer for Twitter. The benefits are rooted in consistency and landing the voice we wish to portray

Enterprise (> 1000 emp.)
Nov 04, 2018
 Source
Overall Rating:
5.0
BW
Brianne W.
Administrative Associate, Global Engagement; Institute Of Agriculture And Natural Resources (Ianr)
Share
"A second set of hands for social "
What do you like best about Buffer?

Absolutely the in-app/in-program button that allows you to schedule an RT. It's ridiculously easy and allows me to pace out my social content at the times I want it to be.

What do you dislike about Buffer?

I don't have too many complaints. Quite happy with it!

What problems is Buffer solving and how is that benefiting you?

Being able to consistently share content during times/days I'm out of office, allowing myself to test the success rates of different posting times and frequencies., etc.

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