Weblfow allows business owners, entrepreneurs, marketers, and content creators to build websites and publish content using the full power of HTML, Javascript, and CSS in a fully visual canvas without the need for coding. Combining e-commerce, marketing, content management, animation, and design function in a single platform, it empowers users to launch, manage, and promote websites and content within a quick turnaround time and in a more cost-efficient manner. Users have access to more than 1,000 templates coupled with a host of marketing capabilities such as mobile responsiveness, search engine optimization, CRM syncing, and useful integrations. Apart from its CBS features, Webflow is also e-commerce and content monetization-ready. It also offers Webflow University, a comprehensive knowledge repository of everything that users need to know to maximize the platform.
Capabilities |
|
---|---|
Segment |
|
Deployment | Cloud / SaaS / Web-Based, On-Premise Linux |
Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
Training | Documentation |
Languages | English |
The world of low and no-code tools is finally starting to take off. More people now have access to tools that help empower creators to bring their ideas to life, even with limited coding knowledge, and turn them into functional websites, apps, and more.
One such tool leading the pack is Webflow—largely considered one of the best no-code solutions available today. So, does it really live up to the hype?
Let’s find out.
Webflow is (among other things that we’ll cover later) a no-code website builder.
It allows people with no coding experience whatsoever to create beautiful, interactive websites quickly and (relatively) easily. In just a few clicks, drags, and drops, you can have a professional-looking website with all the bells and whistles you could want—from parallax scrolls to e-commerce and beyond.
Webflow is what’s known as a “visual website builder”. It’s a system that translates the building blocks of websites (HTML, CSS, and JavaScript) into a visual, drag-and-drop interface that’s more intuitive for beginners.
When you create a website from scratch in Webflow, you’re presented with a blank canvas. From there, you can drag and drop elements to build up your website—buttons, images, text boxes, forms… anything you need. You can also use integrated design tools to tweak the look of your website, add animations and interactions, or preview your work.
When you’re happy with your design, just hit “publish” and your website will go live.
Designer is where the magic happens, so to speak. This is the interface you’ll use to build your website from the ground up—adding elements and customizing them to your liking.
To add elements to your pages, navigate to the “Add” tab at the top of the left-hand menu and drag the ones you want onto the page. You’ll find a bunch to choose from, including (though not limited to):
You can also add pre-built page layouts like columns, galleries, nav bars, and feature lists from this tab—great for getting the basic structure of your website up and running quickly.
Once you’ve got the elements in place, you can click on them to use Designer’s tools on the right-hand menu to tweak their look and feel. You can change background colors, fonts, borders, and more with just a few clicks.
Every element and setting in Webflow’s Designer falls under a heading that more-or-less describes what it is (or does), but the sheer number of options may still be intimidating for beginners. Luckily, there’s a decent tutorial that walks you through the basics when you create your first site.
Interactions and animations are little details that add a ton of life to your website. In Webflow, you can use Interactions to do pretty much anything, including:
You can also use a pretty wide array of triggers to set off these interactions—things like first and second clicks, movement, and page scroll. These triggers, combined with the extensive range of actions available in Interactions, make Webflow feel super powerful—even for complete beginners.
Adding these interactions is pretty simple, too. Just click on an element, click on the “Interactions” tab in the top right corner of the design menu, click the “+” symbol, and choose your trigger(s) and action(s). There’s also a handy feature here that will optimize your website by deleting unused or conflicting Interactions.
Not all website builders offer a CMS, but Webflow does. With a CMS (content management system), you can create and manage content without any code—which is great for content-heavy websites like blogs.
To use the CMS, you just need to populate “Collections” (think of them as categories) with content in the form of “Items”. These Items could be blog posts, products on an e-commerce store, or just about anything else you can think of.
For every Item, you can link data fields that help Webflow make your content fit within the structures you build. There are templates for common content types like blog posts, which include fields for author, main image, title, and more.
Then, when you want to display your content on the site, just pick an element and link it with the Collection you want to show. For example, linking a “Blog Post” Collection with the columns layout is an easy way to create a blog post showcase.
As a standalone system (without add-ons or plug-ins), Webflow’s Ecommerce feature is decent—but far from the best.
Starting with the good, setup is very easy. The e-commerce system is essentially the same as the CMS system we covered above. You start by creating Collections for “Products” and “Categories” and populating the Items within with thumbnails, photos, price points, descriptions… whatever data points you need. These Items and Collections can then be dragged and dropped wherever they need to go.
In terms of downsides, Webflow Ecommerce suffers from a lack of integrations, payment gateway inflexibility, and a clunky UI for viewing orders and customers. These combine to make it a poor choice for larger e-commerce businesses.
Last but not least, Webflow offers a few useful SEO tools that are worth mentioning. One of the most useful is the ability to automatically generate metadata using fields from your CMS Collections (e.g., [Brand] | [Product]). This will save you a ton of time if you’re consistently publishing new content within an existing structure.
There’s also a solid 301 redirects management system that makes it easy to migrate old URLs and web pages to new homes.
Finally, the site audit feature can help you identify and fix common SEO issues like broken links, missing alt tags, and poor loading speed.
Webflow is focused on design and aesthetics. It’s something the tool does much better than most of its competitors.
Just take a look at the Made in Webflow page—the designs there are much more distinctive, dynamic, and unique than you typically see with no-code website builders. That’s all thanks to Webflow’s impressive visual styling features, like the Interactions mentioned earlier.
Of course, this does come at the cost of beginner-friendliness. Creating a good-looking website is harder with Webflow than it is with simper tools like Squarespace. It’s just that the creative ceiling is higher for those who know what they’re doing.
On a related note, Webflow is one of the best-documented website-building platforms out there.
Webflow University is filled with lessons, tutorials, and full-on courses that help you learn how to use the tool. There’s also a wide-reaching community of Webflow users on YouTube and Reddit who regularly post guides and answer questions.
And last but not least, there are tons of no-code boot camps and programs that focus on Webflow specifically because of the freedom we talked about above. So, to summarize, there are plenty of options when it comes to learning Webflow.
One of the biggest advantages of Webflow is that it doesn’t require any plug-ins or add-ons—it’s a standalone platform. That means you don’t need to worry about compatibility issues, third-party security risks, or learning a completely new system just to add a missing feature.
Plus, the platform’s robust feature set means you don’t have to worry about running into any roadblocks with your project. It’s all there… if you know where to look!
Webflow’s pricing depends on whether you’d like to create a standard website or an e-commerce-enabled website.
There are quite a few plans for both:
Pros | Cons |
---|---|
Impressive design and functionality freedom Easy drag-and-drop design UI is well signposted Excellent educational resources No need for plug-ins or add-ons Great template library |
The steep learning curve may scare off some users Higher price than competing tools E-commerce features are underdeveloped Technical SEO capabilities are limited |
Webflow is without a doubt one of the best no-code website builders out there. It’s also likely the most comprehensive—with features ranging from hosting to e-commerce. However, this power comes with a price—namely, a steep learning curve.
If you’re curious about the Webflow alternatives out there, Findstack has your back. With in-depth reviews, product comparisons, and use cases, Findstack makes it easy to find the right tools for your business.
Start browsing today and find your dream stack!
The ability to clone from other website templates. This allows me to jump straight into the design process and not feel insecure when I was first starting with web editing, and maintaining websites. I enjoy best Webflow's thoughtful integrations such as Figma, which allows us to collaborate best wiht varied workflows and freelancers that design for our team. I also enjoy the easy to use SEO Settings in Webflow!
I do feel that I still have mltiple roadblocks with webflow when in integrating and coding animations. Sometimes they are successful, sometimes in only one view, and other times they break after a few days. I'm unsure if this problem will persist, but I am willing to learn more about Webflow's code and animation workarounds in order to best work with the software.
Webflow allows us to host and design multiple websites and landing pages within one portal. While we host a number of brands in our portfolio, we value flexibility in design, and Webflow allows us to be both flexible in design as well in our storage/mantainance capabilities of all pages.
As the owner of a web design agency, I've had the opportunity to work with many different web design tools, but Webflow has taken the top spot for me. Its user-friendly interface, along with the robust and flexible design capabilities, are my favorite things about it. Webflow allows us to create unique, custom, and responsive designs —often without having to write a single line of code. The visual interface is intuitive and allows us to easily manipulate every aspect of the site, from layout to typography to animation. What's more, it produces clean, semantic code that's highly respected by web standards. Lastly, the collaboration aspect has been invaluable for us. Webflow's ability to let our clients directly edit content on the page or leave comments allows for seamless communication, making revisions and updates much smoother and faster.
The learning curve for Webflow can be steeper compared to other website builders. While it’s more flexible and powerful, it's not as easy to pick up for beginners or clients who wish to take over their own site maintenance.
Bridging the Gap Between Design and Development: Traditional website creation involves a separate design and coding phase. Often, designers create mock-ups that developers then have to interpret and code, which can lead to communication gaps and deviations from the original design. With Webflow, we can directly transform our designs into a fully functional, responsive website. This has helped us reduce miscommunication and speed up the project delivery time. Content Management System (CMS): Many clients want the ability to manage their website content independently post-launch. Webflow's CMS is user-friendly, allowing non-technical clients to update content without the fear of breaking the website design. This empowers our clients and reduces our time spent on minor updates. Reduction in Development Time: Webflow's visual interface, pre-built components, and templating capabilities mean we can deliver websites faster. This not only benefits our clients in terms of faster delivery times, but also increases our agency's productivity and ability to handle more projects. Client Collaboration: Webflow’s Editor allows our clients to participate directly in the design process, leave comments, or make minor changes. This has improved our feedback loop and reduced the back-and-forth emails often associated with revisions. In summary, Webflow has brought efficiency, flexibility, and a greater degree of collaboration to our web design process. This has led to higher productivity, happier clients, and an overall positive impact on our business.
The best part about webflow is how easy it is use the UI and create amazing websites without any previous knowledge of HTML, CSS and Java Script.
I cant think of anything important but, i guess unable to add animation to text border is my only dislike right now
The most important problem that webflow is solving for me is able to hire anyone for the web development work and able to easily train them without them having any previous knowledge of web development.
Webflow is the ultimate combination of customization and visual interface that has allowed myself to build a business of building highly custom websites. Webflow is not just for making websites, it is a tool to help brands scale and grow without depending on too many engineers!
Since it's not a fully custom solution, there are going to be some limitations. Usually we find ways around them. That stated, I'd rather use Webflow then code the entire thing.
We have clients who want highly custom sites, and Webflow is the best tool we know to solve this problem.
It feels familiar to many drag and drop builders I've used, but the possibilities are much less limited.
Their hosting. I can't use Webflow at work, because we have a bulk hosting package that we sell.
I like the technical and creative capabilities
EASE! Functionality. Speed. It's unmatched. Look no further.
None - Webflow is hands down the best website creation tool available.
Landing page creating. Speeding things up and producing a functional, fast end product.
The best thing about Webflow is their Easy to use controls, it makes to simple to learn for new users, I like their free Webflow domains it helped me a lot in my early days, The other thing I like about Webflow they offer Responsive design it means; the designer can customize the Website in various ratios for mobiles and desktops and laptops according to screen size. and this can be done so easily.
To be honest, I've no concerns about webflow, everything is mind-blowing.
Webflow has helped in a lot in my freelance career, Webflow solves the challenges of website design without coding skills, simplifies website management, and fosters collaboration, benefiting me with creative control, time savings, and learning opportunities.
The ability to leverage front-end development knowledge to create beautiful websites that break the mold of traditional templated sites while still being scalable and maintainable.
While there are ways to navigate Webflow without knowledge of web development fundamentals, doing so often leads to Webflow builds that are very difficult to maintain and scale because of the amount of custom control that the platform gives you.
The ability to design and develop websites at speed is the most significant benefit for me personally, especially when those websites involve complex layouts and interactions.
Webflow's CMS editor is straightforward and intuitive; all my clients enjoy using it.
I guess what I kind of dislike about Webflow is its current CMS items limitation.
Webflow solves the problem of making a pixel-perfect and functional website problem I had with WordPress and other similar products.
I have worked with a variety of web platforms and CMS systems. While none are perfect, Webflow is the closest I have found. Webflow has a great visual designer, making it easy to create pages. We can design pages, build components and reuse them site-wide, speeding up the process of creating new pages for our small team. It is easy to create page layouts directly in Webflow with components versus having to recreate every page in Figma. Webflow has great customer service; everyone we've worked with has been intelligent, responsive and friendly. No question feels "stupid." Webflow also has an extensive partner network. When we have needed additional design or development resources, we have been able to utilize their pre-vetted recommendations.
You can currently only have one user in the designer at a time. This makes it challenging to have multiple people creating and can be limiting if you are working on a more extensive website or a time-sensitive project. The designer can be a bit overwhelming if you are unfamiliar with development languages.
Webflow allows our small marketing team to manage a robust website without an internal web development team. We can iterate and create pages quickly. We use CMS collections to create SEO-friendly content and spin up quick landing pages. Webflow's packaging allowed us to scale quickly and easily.
While I am new to Webflow, I like that you can really go in and customize your site without needing to code or feeling limited or restricted by templates. I previously did a lot of work on Squarespace, which is very easy to use, but very restrictive unless you can code to create the customizations you want. I've also managed WordPress and Contentful sites which almost always required that I have a developer available to help me maintain those sites. I want to learn something new and be as self-sufficient as possible, and Webflow has an incredible library of training videos, courses, lessons and resources available. The working interface also has helpful guides throughout for new users.
I think the downside is it can be overwhelming to take in at first because it's such a huge step up from something like Squarespace. It's hard to know where to start, and some of the interface isn't that intuitive, even if you are used to using similar systems. But I am sure with practice, as with anything, this becomes easier over time.
For me, Webflow is solving the limitation issues I had when working with Squarespace. It gives a lot more flexibility to create without needing to be a full-blown developer.
Webflow allowed me to create my portfolio to showcase my background and use it as a resume, but it was a website. I This helped me show my experience as a product manager and helped land me a job!
I was not too fond of the pricing webflow. I really wanted to use their premium services but at the time of using it, I could not afford to spend the amount of money needed on the product.
Webflow solved the problem of not being able to have a personal website. Web flow allowed me to personalize a personal website so I could showcase my personal work to the entire world.
The ability to create quickly custom Websites with precision and efficiency.
Webflow draws the line about what clients can and can't do with the Editor mode. The downside is that clients always ask for more control, but the good thing is that we can respond quickly to requests and continue to control the quality of the Website.
The project settings panel simplified the process of publishing Websites quickly. The platform and the cms hosting are integrated and optimized for performance. The capacity to manage client content with collections, to import and export data to integrated content according to your design.
Webflow is a tool that I think should be in the toolbox of every marketing professional, designer or developer. If you are constantly working on campaigns and want a platform that you and your clients can easily and reliably edit, you have found the perfect tool. You can build your sites in a fully user-friendly environment. If you've used any Adobe software before, it will look very similar. If you're into design from the ground up, you'll find it easy to implement your ideas with the help of the instructional videos provided by webflow, which are fun as well as educational.
Although more and more integrations are possible, if you want to build not just a landing page or a simpler business site, but a more complex ecommerce site, you can only do it in the US market natively at the moment. In the Hungarian market, which we know is a really small sample size and has very strict tax rules, we can not use it.
It can significantly reduce our development time when we had a concrete design and an fully thought ou concept. It is much easier to work on projects as a team. It's much easier to edit content and you don't have to burden the development team with it.
Webflow make it really easy and fast do build websites in no time.
I think they are great however as usual they can keep updating it and make it even more powerful for all
It solve to build websites faster and without learning too much about code, as simple as that