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Carta Logo
Carta
4.4
(191)
(Formerly eShares)
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Carta Reviews & Product Details

Carta Overview
What is Carta?

Carta is a platform that helps people manage equity, build businesses, and invest in the companies of tomorrow. Our mission is to create more owners. Carta manages over two trillion dollars in equity for nearly two million people globally. The company is trusted by more than 30,000 companies, over 5,000 investment funds, and half a million employees for cap table management, compensation management, liquidity, venture capital solutions, and more.

Company eShares, Inc. dba Carta, Inc.
Year founded 2012
Company size 501-1000 employees
Headquarters Palo Alto, California, United States
Social Media
Ask Questions about Carta
What Carta is best for?
How does Carta compare to Pulley?
What are the pros and cons of Carta?
Carta Product Details
Capabilities
API
Segment
Small Business
Enterprise
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone
Training Documentation
Languages English
Carta Features
409A Valuation
API Integration
Audit Trail
Cap Table Management
Compliance management
Custom Reporting
Data Import/Export
Dividend Tracking
Document Management
ESPP Management
Email Notifications
Employee Portal
Equity Plan Administration
Exit Modeling
Financial Reporting
Grant Management
Investor Relations
KPI Dashboard
Liquidity Event Planning
Mobile Access
Multi-Currency Support
Role-Based Access Control
Scenario Analysis
Scenario Modeling
Shareholder Communications
Stakeholder Management
Stock Option Tracking
Tax Reporting
Valuation Tracking
Vesting Schedule Management
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: November 05, 2024
Carta Logo
191 Carta Reviews
4.4 out of 5
Mid Market (51-1000 emp.)
Sep 22, 2022
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Very Satisfied with Carta"
What do you like best about Carta?

It is simple to configure, use and export reports from. Overall, it has been a tremendous and seamless experience working with Carta and using their software for over two years.

What do you dislike about Carta?

Sometimes, a few queries don't get resolved from the Help menu, and it takes time to get the correct response from the support team. Further, given that our team is in India and Carta's team is only on the west coast, it sometimes becomes challenging to find common time slots.

What problems is Carta solving and how is that benefiting you?

It is helping us in record keeping of all ESOP grants and communicating with all ESOP holders. Without Carta, this would have to be managed through spreadsheets, which may lead to errors.

Mid Market (51-1000 emp.)
Sep 19, 2022
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Great equity tool for employees and employers"
What do you like best about Carta?

I love the one-stop-shop for equity on Carta. I can see all my options inclusive of contracts, vesting information, and purchase simulators.

What do you dislike about Carta?

Minor UX items on the exercise simulator. Honestly, they are just finesse items.

What problems is Carta solving and how is that benefiting you?

Easy place to manage options that you have.

Mid Market (51-1000 emp.)
Sep 16, 2022
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Makes equity easy to understand"
What do you like best about Carta?

I appreciate the simplicity of the vesting schedule and the exercise simulator that allows me to make the right decision on exercise timing. I also appreciate the milestone emails with confetti. It makes me even more excited to be part of my company and contribute to its long-term growth.

What do you dislike about Carta?

I wish more manager reporting were available for my team, whereby I understand if anyone was granted equity. For example, I would get a notification if he/she/they didn't accept the grant, or I could see my team's equity distribution. I can only see and manage information for myself.

What problems is Carta solving and how is that benefiting you?

Carta supports transparency on my personal equity vesting schedule and its value.

Mid Market (51-1000 emp.)
Sep 15, 2022
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"I finally see my equity options!"
What do you like best about Carta?

My favorite is getting emails from Carta that my stocks have vested. They always make my day! Before my company used Carta, I didn't think much about equity as part of my total compensation. Carta is great for visual learners.

What do you dislike about Carta?

I haven't fully explored the projections of what stock could be worth, so I can't really speak to that part. I would also like to know what access to Carta may look like when you leave your company, when decisions about stockpurchases need to be made.

What problems is Carta solving and how is that benefiting you?

Carta helps me understand how much of my stock has vested and my overall possible stock over a set timeline.

Small Business (50 or fewer emp.)
Sep 13, 2022
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Extremely helpful in explaining the onboarding process."
What do you like best about Carta?

Consolidation on the platform. Ease of use and sensitivity analysis capabilities.

What do you dislike about Carta?

The onboarding was not as intuitive as I was expecting. The help from the Carta team made all the difference

What problems is Carta solving and how is that benefiting you?

I now don't have to manage our cap table via excel.

Mid Market (51-1000 emp.)
Sep 08, 2022
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Great UX, resources, and overall experience"
What do you like best about Carta?

Carta is the best equity management platform I've used through an employer. The design is simple and intuitive, which is much appreciated when dealing with complex topics like equity. There's a high-touch feel to the digital experience on both the web front and app (I loved the confetti when I accepted a grant offer). Finding explanations/further resources to understand better what I was consenting to through each step was extremely helpful. I also love how easy it is to see your information on demand.

What do you dislike about Carta?

I don't have a lot of critical feedback at this point, but I think one potentially great feature they might consider is gathering a baseline for new users via a questionnaire. For those new to equity, Carta could first direct them to several intro videos/reading material to set them up for success. Those who indicate they're more experienced might get to bypass some of those things, etc.

What problems is Carta solving and how is that benefiting you?

Carta is solving easy equity management. There's so much gatekeeping around finances in general, so having a very user friendly platform to manage, learn and engage with equity is empowering.

Small Business (50 or fewer emp.)
Sep 06, 2022
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Great and Easy to Use Solution"
What do you like best about Carta?

Cap table management and issuing options is very easy. The reporting makes audit, tax and other types of requests very easy to pull, review and send a breeze.

What do you dislike about Carta?

When dealing with complex issues (complex exercises, stock compensation expense, pourovers, etc.), there can be a bit of a learning curve, and sometimes support isn't always the most helpful. It may take a few iterations to get it correct, or it may take some manual manipulation of reports to make sure things are right.

What problems is Carta solving and how is that benefiting you?

Cap table management and issuing options took a lot of time. With Carta, it makes it very easy and efficient.

Mid Market (51-1000 emp.)
Aug 30, 2022
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Single source of truth for company equity"
What do you like best about Carta?

It has brilliant tools to automate the process for granting, exercising options and generating share certificates. The reporting functionality is great and the support team are very helpful.

What do you dislike about Carta?

There are minimal issues but it would be great to find even more ways to automate the process!

What problems is Carta solving and how is that benefiting you?

Saving time along the equity journey for granting and exercising options, and ensuring the quality of data is accurate for audit purposes.

Mid Market (51-1000 emp.)
Aug 26, 2022
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Share management platform"
What do you like best about Carta?

Online issuances, online management, everything in one place

What do you dislike about Carta?

Recent price increase, lack of customer support on the telephone (that said, via email they are very helpful)

What problems is Carta solving and how is that benefiting you?

Management of employee share options plan and online issuance of documents

Small Business (50 or fewer emp.)
Aug 19, 2022
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Effective tool for tracking shares"
What do you like best about Carta?

It works well for tracking my options and their vested status

What do you dislike about Carta?

Other than the number of shares and their status, it doesn't give you a huge amount of additional information

What problems is Carta solving and how is that benefiting you?

It tells me about my share options

Small Business (50 or fewer emp.)
Jul 18, 2022
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Carta takes care of all of you Cap Table management needs"
What do you like best about Carta?

Easy to navigate user interface......................................

What do you dislike about Carta?

Not much, it works well for us.....................................

What problems is Carta solving and how is that benefiting you?

We have a complex cap table with over 70 investors and have mutliple financing rounds with convertible notes and warrants. Carta helps us stay on top of all this.

Mid Market (51-1000 emp.)
Jul 15, 2022
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Great alternative to the established 'big players'"
What do you like best about Carta?

The support team and account mgmt team respond very quickly, resolving any issues within hours or, tops, a few days. They always make you feel like your questions/issues are important, which generates a strong sense of trust. I trust that Capdesk will look after our needs.

What do you dislike about Carta?

The site doesn't have all the bells and whistles that some of the bigger providers would, however this means the product is more focussed and thus navigation is tighter, less clunky. This is great, but it means that occasionally there in missing functionality which you'd prefer to have.

What problems is Carta solving and how is that benefiting you?

Improving the reporting suite to deliver a single report with all pertinent award details, rather than one for each equity class. This will speed up analysis for us. Equally, the new front end makes the user experience far better.

Mid Market (51-1000 emp.)
May 13, 2022
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Good solid Cap Table management tool for UK Top Co's"
What do you like best about Carta?

Automated process for new joiners and leavers regarding options and excercises. Solid help from the team for solving issues as they arise. Great onboarding with no errors found on the info that we submitted at Go Live.

What do you dislike about Carta?

Lack of a central reporting menu and lack of "super" admin control to be able to undo errors (Although back end support staff at Capdesk are great to help with this)

What problems is Carta solving and how is that benefiting you?

Fast growing headcount, meaning need to automate as much of the equity side of onboarding new employees. Clear and instant CapTable reporting that is accurate. Yearend Share Based Payment reporting.

Mid Market (51-1000 emp.)
Apr 29, 2022
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Very usable product. Saves me a huge amount of time with a large and complicated cap table."
What do you like best about Carta?

Speed, reliability, everything in one place, gives me reassurance that nothing is being missed. Continually adding new products and features to improve the experience

What do you dislike about Carta?

That I can't just have it live for options....but they are working on this so I'm very happy about that! There are a few other minor things that I would prefer in a slightly different way, but overall they don't materially diminish the experience

What problems is Carta solving and how is that benefiting you?

We have a huge captable. This can be both a challenge from a management perspective, but also a problem from a corporate perspective as new investors or acquirers worry about the size. This is overcome with capdesk.

Mid Market (51-1000 emp.)
Jan 12, 2022
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Makes it easy to understand and manage equity"
What do you like best about Carta?

I like how clear Carta makes it for employees to understand the value of their equity grants

What do you dislike about Carta?

I can't think of anything! Carta has made the process so easy for me

What problems is Carta solving and how is that benefiting you?

Carta is helping me to dive deep into learning about equity grants and how their value changes over time. Carta is helping our company make the process as easy and enjoy as possible for employees.

Mid Market (51-1000 emp.)
Oct 28, 2021
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"I don't think there is anything else out there better."
What do you like best about Carta?

Carta is the only tool out there that has helped me manage company stock options and understand my taxes upon exercise. I don't think there is anything else out there on the market that makes this really complex process easier.

What do you dislike about Carta?

The one thing I find lacking is reporting capabilities. I have not found a way to pull a report on past transactions. I have never had to use their support so I am not sure what is available.

What problems is Carta solving and how is that benefiting you?

Equity Management as an employee.

Small Business (50 or fewer emp.)
Jan 30, 2020
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Effective cap table management tool if you're prepared to do the setup work"
What do you like best about Carta?

It's easy to issue grants and do 409a evals

What do you dislike about Carta?

Some of the functionality can be confusing, some investors find it confusing

What problems is Carta solving and how is that benefiting you?

Helpful to have 3d party holding corporate securities

Small Business (50 or fewer emp.)
Jan 30, 2020
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Super Solid and Very Useful"
What do you like best about Carta?

Takes all the headache out of managing a cap table and makes 409A valuations less costly.

What do you dislike about Carta?

It is expensive and needs a competitor to keep pricing in check.

What problems is Carta solving and how is that benefiting you?

It saves a lot of time for my finance department.

Mid Market (51-1000 emp.)
Jan 30, 2020
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Carta Options Management"
What do you like best about Carta?

The online interfacing and the mobile functionality. I am able to perform tasks through my phone which is very convenient.

What do you dislike about Carta?

I need better customizable reporting features. there are lots of pre-filled reports but it is difficult to navigate through them and decide which one I need.

What problems is Carta solving and how is that benefiting you?

Ability to quickly visualize what is happening to the cap table. Able to solve for things like notifying pending option holders of actions they need to take. Analyzing questions as a administration that I get from plan participants.

Mid Market (51-1000 emp.)
Oct 25, 2019
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Very Handy Software"
What do you like best about Carta?

get's rid of need for complicated spreadsheets.

What do you dislike about Carta?

I am pretty happy with the tool and customer support, no complaints

What problems is Carta solving and how is that benefiting you?

Saves a lot of time, and allows investors to access most updated cap table themselves which helps stop incoming questions.